# #01b744

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01b744`
- RGB: rgb(1, 183, 68)
- HSL: hsl(142, 99%, 36%)
- OKLCH: oklch(0.679 0.201 147.2)
- Relative luminance: 0.3429
- Nearest named color: Intoxicate (#11bb55, Δ 1.891) — https://brandsweets.com/colors/intoxicate
- Moods: vivid
- Page: https://brandsweets.com/colors/01b744

## Tints & shades

- Tints (toward white): #01d54f, #01f45a, #1bfe6e, #39fe81, #58fe95, #76fea8, #94febb, #b8ffd2, #d6ffe5, #f5fff9
- Shades (toward black): #01a73e, #019838, #018431, #01752b, #016526, #005620, #00471a, #003313, #00240d, #001408

## Harmonies

- Complementary: #b70174
- Analogous: #19b701, #01b79e
- Triadic: #4401b7, #b74401
- Split-complementary: #9e01b7, #b70119
- Tetradic: #0119b7, #b70174, #b79e01

## Colors that go with #01b744

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #01b744: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #01b744 in 5 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #01b744 in 8 real palettes, including Obsidian's brand system and Meadow, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow), Chime (https://brandsweets.com/colors/brands/chime-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Fuchsia** #ff00ff [harmony: complementary] — Fuchsia sits directly opposite #01b744 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/fuchsia
- **Medium Purple** #9370db [harmony, pool: split] — Medium Purple is a split-complement of #01b744: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 3 real palettes, including Spotify's brand system and Minecraft's brand system put Blue beside #01b744, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #01b744 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #01b744 in 3 real palettes, including Playground and Learning App, as the lead colour. Seen in: Playground (https://brandsweets.com/palettes/bold#playground), Learning App (https://brandsweets.com/palettes/playful#learning-app), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/darkorange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.67:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #018933 (4.54:1); AA: background → #363636 (4.52:1); AAA: text → #016526 (7.26:1); AAA: background → #121212 (7.01:1)
- On black (#000000): 7.86:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Spotify** — primary #1db954 (Δ 1.778) — https://brandsweets.com/colors/brands/spotify

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01b744-a2beaf-c659d4-1f2d2a-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01b744" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.