# #01ada7

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01ada7`
- RGB: rgb(1, 173, 167)
- HSL: hsl(178, 99%, 34%)
- OKLCH: oklch(0.675 0.116 190.4)
- Relative luminance: 0.3268
- Nearest named color: Billiard (#00af9f, Δ 1.502) — https://brandsweets.com/colors/billiard
- Moods: vivid
- Page: https://brandsweets.com/colors/01ada7

## Tints & shades

- Tints (toward white): #01cbc4, #01efe7, #10fef6, #34fef7, #52fef8, #71fefa, #94fefb, #b3fffc, #d6fffd, #f5ffff
- Shades (toward black): #019d98, #018e89, #017f7b, #01706c, #00605d, #00514e, #004240, #003331, #002422, #001414

## Harmonies

- Complementary: #ad0107
- Analogous: #01ad51, #015cad
- Triadic: #a701ad, #ada701
- Split-complementary: #ad015c, #ad5101
- Tetradic: #5101ad, #ad0107, #5cad01

## Colors that go with #01ada7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #01ada7: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Coastal (https://brandsweets.com/palettes/cool#coastal), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #01ada7: 5 real palettes, including Peacock and Open House, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Open House (https://brandsweets.com/palettes/clean#open-house), Gopro (https://brandsweets.com/colors/brands/gopro-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Ford's brand system and Confluent's brand system put Midnight Blue beside #01ada7, as the lead colour. Seen in: Ford (https://brandsweets.com/colors/brands/ford-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #01ada7 in 4 real palettes, including Confluent's brand system and Khan Academy's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #01ada7: 4 real palettes, including Fintech Trust and Deep Water, as the supporting colour. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Telegram (https://brandsweets.com/colors/brands/telegram-org), Olympics (https://brandsweets.com/colors/brands/olympics-com). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #01ada7 in 12 real palettes, including Resort and Crayon Box, as the text colour against it. Seen in: Resort (https://brandsweets.com/palettes/light#resort), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/taupe
- **Pale Violet Red** #db7093 [harmony: complementary] — Pale Violet Red sits directly opposite #01ada7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/palevioletred
- **Tomato** #ff6347 [harmony, pool: split] — Tomato is a split-complement of #01ada7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.79:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #018480 (4.55:1); AA: background → #333333 (4.53:1); AAA: text → #00605d (7.42:1); AAA: background → #0a0a0a (7.11:1)
- On black (#000000): 7.54:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01ada7-a2bcbe-d45999-1f282d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01ada7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
