# #01ad8a

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01ad8a`
- RGB: rgb(1, 173, 138)
- HSL: hsl(168, 99%, 34%)
- OKLCH: oklch(0.666 0.13 171.5)
- Relative luminance: 0.3173
- Nearest named color: Hobgoblin (#01ad8f, Δ 0.735) — https://brandsweets.com/colors/hobgoblin
- Moods: vivid
- Page: https://brandsweets.com/colors/01ad8a

## Tints & shades

- Tints (toward white): #01cba3, #01efbf, #10fece, #34fed6, #52fedc, #71fee2, #94fee9, #b3ffef, #d6fff7, #f5fffd
- Shades (toward black): #019d7e, #018e72, #017f66, #017059, #00604d, #005141, #004235, #003329, #00241c, #001410

## Harmonies

- Complementary: #ad0123
- Analogous: #01ad34, #0179ad
- Triadic: #8a01ad, #ad8a01
- Split-complementary: #ad0179, #ad3401
- Tetradic: #3401ad, #ad0123, #79ad01

## Colors that go with #01ad8a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #01ad8a: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Fintech Trust and Tide Pool put Midnight Blue beside #01ad8a, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 5 real palettes, including Diner and Lido put Mustard Yellow beside #01ad8a, as the accent. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Lido (https://brandsweets.com/palettes/vivid#lido), Meadow (https://brandsweets.com/palettes/light#meadow), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #01ad8a in 6 real palettes, including Khan Academy's brand system and Brilliant's brand system, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #01ad8a in 14 real palettes, including Undergrowth and Chime's brand system, as the surface under it. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Chime (https://brandsweets.com/colors/brands/chime-com), Resort (https://brandsweets.com/palettes/light#resort), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [harmony, pool: split] — Tomato is a split-complement of #01ad8a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice). — https://brandsweets.com/colors/tomato
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #01ad8a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink
- **Blue** #0000ff [pool] — 3 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #01ad8a, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.86:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #01846a (4.66:1); AA: background → #303030 (4.62:1); AAA: text → #016551 (7.04:1); AAA: background → #080808 (7.01:1)
- On black (#000000): 7.35:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01ad8a-a2bebc-d459ad-1f2a2d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01ad8a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.