# #01abdf

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01abdf`
- RGB: rgb(1, 171, 223)
- HSL: hsl(194, 99%, 44%)
- OKLCH: oklch(0.693 0.136 228.9)
- Relative luminance: 0.3446
- Nearest named color: Aquarius (#2db0ce, Δ 3.395) — https://brandsweets.com/colors/aquarius
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/01abdf

## Tints & shades

- Tints (toward white): #01bff9, #1bc9fe, #34cffe, #52d6fe, #6cdcfe, #85e2fe, #a4e9ff, #bdefff, #dbf7ff, #f5fdff
- Shades (toward black): #019ccb, #018cb7, #017da2, #016d8e, #015e7a, #014e65, #003e51, #002f3d, #001f29, #001014

## Harmonies

- Complementary: #df3501
- Analogous: #01dfa4, #013cdf
- Triadic: #df01ab, #abdf01
- Split-complementary: #df013c, #dfa401
- Tetradic: #a401df, #df3501, #3cdf01

## Colors that go with #01abdf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #01abdf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lido (https://brandsweets.com/palettes/vivid#lido), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Blizzard (https://brandsweets.com/colors/brands/blizzard-com). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [harmony, pool: split] — Tomato is a split-complement of #01abdf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Substack (https://brandsweets.com/colors/brands/substack-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Replit (https://brandsweets.com/colors/brands/replit). — https://brandsweets.com/colors/tomato
- **Amber** #ffbf00 [pool] — Amber is paired with #01abdf in 7 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Warp's brand system and Canva's brand system put Blue beside #01abdf, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Canva (https://brandsweets.com/colors/brands/canva-com), Unity (https://brandsweets.com/colors/brands/unity-com), Readymag (https://brandsweets.com/colors/brands/readymag-com). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #01abdf in 4 real palettes, including Elastic's brand system and Learning App, as the lead colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Learning App (https://brandsweets.com/palettes/playful#learning-app), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #01abdf: 7 real palettes, including Coca-Cola's brand system and Gopro's brand system, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Apple (https://brandsweets.com/colors/brands/apple-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Confluent's brand system and SoFi's brand system put Midnight Blue beside #01abdf, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), SoFi (https://brandsweets.com/colors/brands/sofi-com), Kraken (https://brandsweets.com/colors/brands/kraken-com), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Lido and Star Wars's brand system put Mustard Yellow beside #01abdf, as the accent. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/mustard

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.66:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #017da2 (4.71:1); AA: background → #363636 (4.54:1); AAA: text → #015e7a (7.28:1); AAA: background → #121212 (7.04:1)
- On black (#000000): 7.89:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Lamborghini** — secondary #29abe2 (Δ 1.041) — https://brandsweets.com/colors/brands/lamborghini-com
- **Elastic** — secondary #00a9e5 (Δ 1.184) — https://brandsweets.com/colors/brands/elastic-co

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01abdf-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01abdf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
