# #019d7b

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#019d7b`
- RGB: rgb(1, 157, 123)
- HSL: hsl(167, 99%, 31%)
- OKLCH: oklch(0.619 0.122 170.3)
- Relative luminance: 0.2555
- Nearest named color: Bulma Hair (#359e6b, Δ 2.663) — https://brandsweets.com/colors/bulma-hair
- Moods: vivid
- Page: https://brandsweets.com/colors/019d7b

## Tints & shades

- Tints (toward white): #01c197, #01dfaf, #06fec8, #2afed0, #4dfed8, #6cfedf, #8ffee6, #b3ffee, #d1fff5, #f5fffd
- Shades (toward black): #018e6f, #018467, #01755c, #016550, #005b48, #004c3c, #003d30, #002e24, #00241c, #001410

## Harmonies

- Complementary: #9d0123
- Analogous: #019d2d, #01719d
- Triadic: #7b019d, #9d7b01
- Split-complementary: #9d0171, #9d2d01
- Tetradic: #2d019d, #9d0123, #719d01

## Colors that go with #019d7b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #019d7b: softer than #000 and cool enough to feel like part of the same palette. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Coastal (https://brandsweets.com/palettes/cool#coastal), N26 (https://brandsweets.com/colors/brands/n26-com), Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #019d7b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/crimson
- **Blue** #0000ff [pool] — 4 real palettes, including Kia's brand system and Unity's brand system put Blue beside #019d7b, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #019d7b: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Tide Pool and Fintech Trust put Midnight Blue beside #019d7b, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #019d7b in 7 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #019d7b in 11 real palettes, including Rain Garden and Wellness, as that palette's text colour. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Wellness (https://brandsweets.com/palettes/warm#wellness), Subaru (https://brandsweets.com/colors/brands/subaru-com), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/taupe
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #019d7b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.44:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #018467 (4.67:1); AA: background → #242424 (4.52:1); AAA: text → #016550 (7.05:1)
- On black (#000000): 6.11:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #01ad87 (7.33:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/019d7b-a2bebb-d459af-1f2a2d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#019d7b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
