# #0185f9

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0185f9`
- RGB: rgb(1, 133, 249)
- HSL: hsl(208, 99%, 49%)
- OKLCH: oklch(0.622 0.198 254)
- Relative luminance: 0.2362
- Nearest named color: Azure (#007fff, Δ 1.85) — https://brandsweets.com/colors/azure-2
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/0185f9

## Tints & shades

- Tints (toward white): #1691fe, #2f9dfe, #48a9fe, #62b5fe, #7bc1fe, #8fcbfe, #a9d7ff, #c2e2ff, #dbeeff, #f5faff
- Shades (toward black): #017ae4, #016dcb, #0162b7, #01549d, #014989, #013c70, #00315b, #002342, #00182e, #000b14

## Harmonies

- Complementary: #f97501
- Analogous: #01f9f0, #0109f9
- Triadic: #f90185, #85f901
- Split-complementary: #f90109, #f9f001
- Tetradic: #f001f9, #f97501, #09f901

## Colors that go with #0185f9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0185f9: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Blizzard (https://brandsweets.com/colors/brands/blizzard-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #0185f9 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), WWE (https://brandsweets.com/colors/brands/wwe-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com). — https://brandsweets.com/colors/crimson
- **Copper** #b87333 [harmony, pool: complementary] — Copper sits directly opposite #0185f9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Amber** #ffbf00 [pool] — Amber is paired with #0185f9 in 9 real palettes, including Google's brand system and Heatwave, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Readymag's brand system and Cargo's brand system put Blue beside #0185f9, as the supporting colour. Seen in: Readymag (https://brandsweets.com/colors/brands/readymag-com), Cargo (https://brandsweets.com/colors/brands/cargo-site), Samsung (https://brandsweets.com/colors/brands/samsung-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #0185f9: 11 real palettes, including Carrefour's brand system and Behance's brand system, as the accent. Seen in: Carrefour (https://brandsweets.com/colors/brands/carrefour-com), Behance (https://brandsweets.com/colors/brands/behance-net), Nokia (https://brandsweets.com/colors/brands/nokia-com), Nivea (https://brandsweets.com/colors/brands/nivea-com). — https://brandsweets.com/colors/cobalt
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #0185f9: 10 real palettes, including Venmo's brand system and Patreon's brand system, as the supporting colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #0185f9: 18 real palettes, including Venmo's brand system and Coursera's brand system, as the accent. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Coursera (https://brandsweets.com/colors/brands/coursera-org), Guinness (https://brandsweets.com/colors/brands/guinness-com), Apple (https://brandsweets.com/colors/brands/apple-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.67:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #0175da (4.61:1); AA: background → #1c1c1c (4.65:1); AAA: text → #0157a2 (7.28:1)
- On black (#000000): 5.72:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2599fe (7.07:1)

## Brands using this color

- **Opensea** — primary #0484fc (Δ 0.542) — https://brandsweets.com/colors/brands/opensea-io
- **Bluesky Social** — primary #1484fc (Δ 0.638) — https://brandsweets.com/colors/brands/bsky-app
- **Bluesky Social** — secondary #0085ff (Δ 0.9) — https://brandsweets.com/colors/brands/bsky-app
- **Replit** — accent #0f87ff (Δ 1.072) — https://brandsweets.com/colors/brands/replit
- **PostHog** — secondary #2f80fa (Δ 1.737) — https://brandsweets.com/colors/brands/posthog-com
- **Venmo** — primary #008cff (Δ 1.942) — https://brandsweets.com/colors/brands/venmo-com
- **Coursera** — secondary #3286ff (Δ 1.988) — https://brandsweets.com/colors/brands/coursera-org

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0185f9-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0185f9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
