# #017429

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#017429`
- RGB: rgb(1, 116, 41)
- HSL: hsl(141, 98%, 23%)
- OKLCH: oklch(0.487 0.143 147.3)
- Relative luminance: 0.1266
- Nearest named color: Forestial (#007733, Δ 1.244) — https://brandsweets.com/colors/forestial
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/017429

## Tints & shades

- Tints (toward white): #029d38, #02c044, #02e853, #12fd64, #3afd7e, #5dfd95, #86feb0, #a9fec7, #d2ffe1, #f5fff8
- Shades (toward black): #016a26, #016022, #01561f, #014c1b, #014719, #013d16, #013212, #00280e, #001e0b, #001407

## Harmonies

- Complementary: #74014c
- Analogous: #127401, #017463
- Triadic: #290174, #742901
- Split-complementary: #630174, #740112
- Tetradic: #011274, #74014c, #746301

## Colors that go with #017429

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #017429: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #017429 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com). — https://brandsweets.com/colors/crimson
- **Blue** #0000ff [pool] — 4 real palettes, including Warp's brand system and Kia's brand system put Blue beside #017429, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Kia (https://brandsweets.com/colors/brands/kia-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #017429: 5 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #017429 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #017429 in 13 real palettes, including 7-Eleven's brand system and Acer's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Acer (https://brandsweets.com/colors/brands/acer-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/taupe
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #017429 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Blue Violet** #8a2be2 [harmony, pool: split] — Blue Violet is a split-complement of #017429: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.95:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #016524 (7.27:1)
- On black (#000000): 3.53:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #018831 (4.57:1); AA: background → #e0e0e0 (4.5:1); AAA: text → #02b13f (7.36:1)

## Brands using this color

- **Clerk** — primary #007232 (Δ 1.306) — https://brandsweets.com/colors/brands/clerk-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/017429-a2beaf-c459d4-1f2d2a-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#017429" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.