# #015a29

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#015a29`
- RGB: rgb(1, 90, 41)
- HSL: hsl(147, 98%, 18%)
- OKLCH: oklch(0.409 0.109 151.1)
- Relative luminance: 0.0748
- Nearest named color: O Tannenbaum (#005522, Δ 1.701) — https://brandsweets.com/colors/o-tannenbaum
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/015a29

## Tints & shades

- Tints (toward white): #01833c, #02ac4e, #02d461, #03fc73, #2bfd89, #53fda0, #7cfeb6, #a4fecd, #cdfee3, #f5fff9
- Shades (toward black): #015627, #014c23, #014720, #013d1c, #013819, #013217, #002812, #002310, #00190c, #001409

## Harmonies

- Complementary: #5b0132
- Analogous: #055b01, #015b56
- Triadic: #29015b, #5b2901
- Split-complementary: #56015b, #5b0105
- Tetradic: #01055b, #5b0132, #5b5601

## Colors that go with #015a29

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #015a29: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Pampers (https://brandsweets.com/colors/brands/pampers-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Rolex's brand system and Warp's brand system put Blue beside #015a29, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Jeep (https://brandsweets.com/colors/brands/jeep-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #015a29 in 4 real palettes, including CircleCI's brand system and Neon's brand system, as the supporting colour. Seen in: CircleCI (https://brandsweets.com/colors/brands/circleci-com), Neon (https://brandsweets.com/colors/brands/neon-tech), Chime (https://brandsweets.com/colors/brands/chime-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #015a29: 4 real palettes, including Pine & Birch and Darkroom, as the supporting colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Stone (https://brandsweets.com/palettes/neutral#stone), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/sage-green
- **Taupe** #483c32 [pool] — Taupe is paired with #015a29 in 11 real palettes, including Pine & Birch and Bookshop, as that palette's text colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Squarespace (https://brandsweets.com/colors/brands/squarespace-com), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/taupe
- **Blue Violet** #8a2be2 [harmony, pool: split] — Blue Violet is a split-complement of #015a29: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/blueviolet
- **Medium Violet Red** #c71585 [harmony: complementary] — Medium Violet Red sits directly opposite #015a29 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumvioletred
- **Crimson** #dc143c [pool] — Crimson is paired with #015a29 in 3 real palettes, including MAC Cosmetics's brand system and Codecademy's brand system, as the supporting colour. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.41:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.5:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #01883e (4.59:1); AA: background → #bfbfbf (4.58:1); AAA: text → #02ac4e (7.01:1); AAA: background → #ebebeb (7.06:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/015a29-a2beb2-d059d4-1f2d2c-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#015a29" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
