# #00ff73

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#00ff73`
- RGB: rgb(0, 255, 115)
- HSL: hsl(147, 100%, 50%)
- OKLCH: oklch(0.873 0.245 149.3)
- Relative luminance: 0.7276
- Nearest named color: springgreen (#00ff7f, Δ 1.227) — https://brandsweets.com/colors/springgreen
- Moods: vivid
- Page: https://brandsweets.com/colors/00ff73

## Tints & shades

- Tints (toward white): #1aff81, #33ff8f, #47ff9a, #61ffa8, #7affb6, #94ffc4, #adffd2, #c2ffdd, #dbffeb, #f5fff9
- Shades (toward black): #00e667, #00d15e, #00b853, #00a349, #008a3e, #007032, #005c29, #00421e, #002e15, #001409

## Harmonies

- Complementary: #ff008c
- Analogous: #0dff00, #00fff2
- Triadic: #7300ff, #ff7300
- Split-complementary: #f200ff, #ff000d
- Tetradic: #000dff, #ff008c, #fff200

## Colors that go with #00ff73

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #00ff73 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #00ff73: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Plum** #dda0dd [harmony: split] — Plum is a split-complement of #00ff73: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/plum
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #00ff73: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #00ff73: two real palettes: Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue
- **Red** #ff0000 [pool] — Red is paired with #00ff73 in two real palettes: Gatorade's brand system and Wise's brand system, as the supporting colour. Seen in: Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Yellow Green** #9acd32 [harmony, pool: analogous] — Yellow Green is #00ff73's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com). — https://brandsweets.com/colors/yellowgreen
- **Salmon** #fa8072 [harmony: triadic] — Salmon completes a triad with #00ff73 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/salmon

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.35:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #00853c (4.75:1); AA: background → #616161 (4.59:1); AAA: text → #00662e (7.14:1); AAA: background → #454545 (7.1:1)
- On black (#000000): 15.55:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Form Builder with AI Automation** — accent #00ff84 (Δ 1.764) — https://brandsweets.com/colors/brands/typeform-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/00ff73-a2beb2-d059d4-1f2d2c-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#00ff73" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.