# #00a881

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#00a881`
- RGB: rgb(0, 168, 129)
- HSL: hsl(166, 100%, 33%)
- OKLCH: oklch(0.65 0.13 168.8)
- Relative luminance: 0.2959
- Nearest named color: Herbal (#29ab87, Δ 1.647) — https://brandsweets.com/colors/herbal
- Moods: vivid
- Page: https://brandsweets.com/colors/00a881

## Tints & shades

- Tints (toward white): #00cc9c, #00ebb4, #0fffc7, #2effce, #52ffd7, #70ffde, #94ffe6, #b3ffed, #d6fff5, #f5fffd
- Shades (toward black): #009975, #008a6a, #007a5e, #006b52, #00614a, #00523f, #004233, #003327, #00241b, #001410

## Harmonies

- Complementary: #a80027
- Analogous: #00a82d, #007ba8
- Triadic: #8100a8, #a88100
- Split-complementary: #a8007b, #a82d00
- Tetradic: #2d00a8, #a80027, #7ba800

## Colors that go with #00a881

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #00a881: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #00a881, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Kia (https://brandsweets.com/colors/brands/kia-com), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #00a881 in 5 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #00a881: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Fintech Trust and Tide Pool put Midnight Blue beside #00a881, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #00a881 in 7 real palettes, including Khan Academy's brand system and Console Light, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #00a881 in 11 real palettes, including Undergrowth and Chime's brand system, as the surface under it. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Chime (https://brandsweets.com/colors/brands/chime-com), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/taupe
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #00a881 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.04:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #008566 (4.62:1); AA: background → #2b2b2b (4.66:1); AAA: text → #00614a (7.48:1)
- On black (#000000): 6.92:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #00ad85 (7.32:1)

## Curated palettes containing it

- **Fintech Trust** (cool, clean, modern) — #0b3d91, #4b6a9b, #00a878, #ffffff, #0b1f3a — Navy signals custody and stability; the green accent is money moving the right way. No red anywhere except errors. — tool: https://brandsweets.com/palettes/new/0b3d91-4b6a9b-00a878-ffffff-0b1f3a — collection: https://brandsweets.com/palettes/cool

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/00a881-a2bebb-d459b1-1f2a2d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#00a881" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.