# #00a35c

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#00a35c`
- RGB: rgb(0, 163, 92)
- HSL: hsl(154, 100%, 32%)
- OKLCH: oklch(0.628 0.156 154.7)
- Relative luminance: 0.2697
- Nearest named color: Jade (#00a86b, Δ 2.116) — https://brandsweets.com/colors/jade
- Moods: vivid
- Page: https://brandsweets.com/colors/00a35c

## Tints & shades

- Tints (toward white): #00c771, #00e682, #0aff95, #29ffa2, #4dffb2, #70ffc1, #8fffce, #b3ffde, #d1ffeb, #f5fffb
- Shades (toward black): #009454, #00854b, #007a45, #006b3d, #005c34, #004d2b, #003d23, #00331d, #002414, #00140c

## Harmonies

- Complementary: #a30047
- Analogous: #00a30b, #0098a3
- Triadic: #5c00a3, #a35c00
- Split-complementary: #a30098, #a30b00
- Tetradic: #0b00a3, #a30047, #98a300

## Colors that go with #00a35c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #00a35c: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Spotify's brand system and Kia's brand system put Blue beside #00a35c, as the accent. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Kia (https://brandsweets.com/colors/brands/kia-com), Unity (https://brandsweets.com/colors/brands/unity-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #00a35c in 5 real palettes, including DuckDuckGo's brand system and Diner, as the supporting colour. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Diner (https://brandsweets.com/palettes/vivid#diner), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #00a35c: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Telehealth and Fintech Trust put Midnight Blue beside #00a35c, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #00a35c in 6 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Coinbase (https://brandsweets.com/colors/brands/coinbase), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #00a35c in 10 real palettes, including Instacart's brand system and Subaru's brand system, as the lead colour. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Chime (https://brandsweets.com/colors/brands/chime-com). — https://brandsweets.com/colors/taupe
- **Medium Orchid** #ba55d3 [harmony: complementary] — Medium Orchid sits directly opposite #00a35c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumorchid

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.28:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #00854b (4.71:1); AA: background → #262626 (4.61:1); AAA: text → #00663a (7.09:1)
- On black (#000000): 6.39:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #00ad62 (7.15:1)

## Brands using this color

- **Olympics** — accent #00a651 (Δ 1.812) — https://brandsweets.com/colors/brands/olympics-com
- **Heineken** — primary #00a650 (Δ 1.914) — https://brandsweets.com/colors/brands/heineken-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/00a35c-a2beb5-d459ca-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#00a35c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.