# #0078c2

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0078c2`
- RGB: rgb(0, 120, 194)
- HSL: hsl(203, 100%, 38%)
- OKLCH: oklch(0.556 0.145 246.5)
- Relative luminance: 0.1733
- Nearest named color: Haddock’s Sweater (#277aba, Δ 1.936) — https://brandsweets.com/colors/haddocks-sweater
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/0078c2

## Tints & shades

- Tints (toward white): #008ae0, #009dff, #1fa9ff, #3db5ff, #5cc0ff, #7accff, #99d8ff, #b8e4ff, #d6efff, #f5fbff
- Shades (toward black): #006eb3, #00619e, #00588f, #004b7a, #00426b, #00395c, #002c47, #002338, #001624, #000d14

## Harmonies

- Complementary: #c24a00
- Analogous: #00c2ab, #0017c2
- Triadic: #c20078, #78c200
- Split-complementary: #c20017, #c2ab00
- Tetradic: #ab00c2, #c24a00, #17c200

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #005b94 (7.18:1)
- On black (#000000): 4.47:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #007bc7 (4.66:1); AA: background → #fafafa (4.51:1); AAA: text → #009afa (7:1)

## Brands using this color

- **American Express** — primary #2e77bc (Δ 1.799) — https://brandsweets.com/colors/brands/americanexpress-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0078c2-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0078c2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.