# #0077cc

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0077cc`
- RGB: rgb(0, 119, 204)
- HSL: hsl(205, 100%, 40%)
- OKLCH: oklch(0.56 0.158 249.8)
- Relative luminance: 0.1755
- Nearest named color: Haddock’s Sweater (#277aba, Δ 3.289) — https://brandsweets.com/colors/haddocks-sweater
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/0077cc

## Tints & shades

- Tints (toward white): #0089eb, #0a99ff, #24a4ff, #42b0ff, #61bdff, #80caff, #9ed7ff, #b8e1ff, #d6eeff, #f5fbff
- Shades (toward black): #006bb8, #0062a8, #005694, #004d85, #004170, #00365c, #002d4d, #002138, #001829, #000c14

## Harmonies

- Complementary: #cc5500
- Analogous: #00ccbb, #0011cc
- Triadic: #cc0077, #77cc00
- Split-complementary: #cc0011, #ccbb00
- Tetradic: #bb00cc, #cc5500, #11cc00

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.66:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #005999 (7.27:1)
- On black (#000000): 4.51:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0a99ff (7.01:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0077cc-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0077cc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.