# #005fdb

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#005fdb`
- RGB: rgb(0, 95, 219)
- HSL: hsl(214, 100%, 43%)
- OKLCH: oklch(0.519 0.205 259.3)
- Relative luminance: 0.133
- Nearest named color: Denim (#1560bd, Δ 4.7) — https://brandsweets.com/colors/denim
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/005fdb

## Tints & shades

- Tints (toward white): #006cfa, #147aff, #338bff, #4d9aff, #6babff, #85baff, #a3cbff, #bdd9ff, #dbebff, #f5f9ff
- Shades (toward black): #0056c7, #004db3, #00459e, #003c8a, #00357a, #002c66, #002352, #001b3d, #001229, #000914

## Harmonies

- Complementary: #db7c00
- Analogous: #00cddb, #0f00db
- Triadic: #db005f, #5fdb00
- Split-complementary: #db0f00, #cddb00
- Tetradic: #db00cd, #db7c00, #00db0f

## Colors that go with #005fdb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #005fdb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com), HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #005fdb — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Chase (https://brandsweets.com/colors/brands/chase-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #005fdb in 9 real palettes, including NBA's brand system and Walmart's brand system, as the lead colour. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 13 real palettes, including Headspace's brand system and Pixar's brand system put Blue beside #005fdb, as the accent. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #005fdb: 8 real palettes, including NBA's brand system and Gopro's brand system, as the accent. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #005fdb: 8 real palettes, including Elastic's brand system and Venmo's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Venmo (https://brandsweets.com/colors/brands/venmo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #005fdb: 8 real palettes, including HashiCorp's brand system and Coursera's brand system, as the supporting colour. Seen in: HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), Coursera (https://brandsweets.com/colors/brands/coursera-org), Apple (https://brandsweets.com/colors/brands/apple-com), ASUS (https://brandsweets.com/colors/brands/asus-com). — https://brandsweets.com/colors/dodgerblue
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #005fdb: 8 real palettes, including Nissan's brand system and Campbell's's brand system, as the supporting colour. Seen in: Nissan (https://brandsweets.com/colors/brands/nissanusa-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com), Bose (https://brandsweets.com/colors/brands/bose-com), MLB (https://brandsweets.com/colors/brands/mlb-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.74:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0052bd (7.14:1)
- On black (#000000): 3.66:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #006cfa (4.53:1); AA: background → #e6e6e6 (4.6:1); AAA: text → #4797ff (7.14:1)

## Brands using this color

- **Philips** — secondary #0b5ed7 (Δ 0.666) — https://brandsweets.com/colors/brands/philips-com
- **Box** — primary #0061d5 (Δ 1.063) — https://brandsweets.com/colors/brands/box-com
- **Box** — secondary #0061d5 (Δ 1.063) — https://brandsweets.com/colors/brands/box-com
- **YouTube** — accent #065fd4 (Δ 1.081) — https://brandsweets.com/colors/brands/youtube-com
- **Square** — secondary #005ad9 (Δ 1.251) — https://brandsweets.com/colors/brands/squareup-com
- **1password** — accent #145fe4 (Δ 1.534) — https://brandsweets.com/colors/brands/1password-com
- **Strava** — accent #0060d0 (Δ 1.732) — https://brandsweets.com/colors/brands/strava-com
- **ElevenLabs** — accent #0a59d2 (Δ 1.965) — https://brandsweets.com/colors/brands/elevenlabs-io

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/005fdb-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#005fdb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.