# #005ef5

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#005ef5`
- RGB: rgb(0, 94, 245)
- HSL: hsl(217, 100%, 48%)
- OKLCH: oklch(0.54 0.238 261.3)
- Relative luminance: 0.146
- Nearest named color: Blue Ribbon (#0066ff, Δ 2.398) — https://brandsweets.com/colors/blue-ribbon
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/005ef5

## Tints & shades

- Tints (toward white): #0f6bff, #297bff, #428bff, #5c9aff, #75aaff, #8fbaff, #a8caff, #c2d9ff, #dbe9ff, #f5f9ff
- Shades (toward black): #0056e0, #004cc7, #0044b3, #003b99, #003385, #002b70, #002157, #001942, #001029, #000814

## Harmonies

- Complementary: #f59700
- Analogous: #00d8f5, #1d00f5
- Triadic: #f5005e, #5ef500
- Split-complementary: #f51d00, #d8f500
- Tetradic: #f500d8, #f59700, #00f51d

## Colors that go with #005ef5

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #005ef5: softer than #000 and cool enough to feel like part of the same palette. Seen in: Zoom (https://brandsweets.com/colors/brands/zoom-us), Docker (https://brandsweets.com/colors/brands/docker-com), Campus (https://brandsweets.com/palettes/friendly#campus), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #005ef5 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Toyota (https://brandsweets.com/colors/brands/toyota-com), WWE (https://brandsweets.com/colors/brands/wwe-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #005ef5 in 7 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 10 real palettes, including Headspace's brand system and Dropbox's brand system put Blue beside #005ef5, as the accent. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Signal (https://brandsweets.com/colors/brands/signal-org). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #005ef5: 12 real palettes, including Nivea's brand system and Nokia's brand system, as the lead colour. Seen in: Nivea (https://brandsweets.com/colors/brands/nivea-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), NHL (https://brandsweets.com/colors/brands/nhl-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #005ef5: 7 real palettes, including Roblox's brand system and Webflow's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #005ef5: 6 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #005ef5: 9 real palettes, including OnePlus's brand system and ASUS's brand system, as the supporting colour. Seen in: OnePlus (https://brandsweets.com/colors/brands/oneplus-com), ASUS (https://brandsweets.com/colors/brands/asus-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), Coursera (https://brandsweets.com/colors/brands/coursera-org). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.36:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #004ecc (7.09:1)
- On black (#000000): 3.92:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #0f6bff (4.57:1); AA: background → #ededed (4.58:1); AAA: text → #5294ff (7.04:1)

## Brands using this color

- **Chase** — secondary #0060f0 (Δ 0.87) — https://brandsweets.com/colors/brands/chase-com
- **Headspace** — secondary #0061ef (Δ 1.12) — https://brandsweets.com/colors/brands/headspace-com
- **Spectrum** — accent #005eff (Δ 1.516) — https://brandsweets.com/colors/brands/spectrum-com
- **Dropbox** — secondary #0061fe (Δ 1.548) — https://brandsweets.com/colors/brands/dropbox-com
- **Zoom** — primary #0b5cff (Δ 1.57) — https://brandsweets.com/colors/brands/zoom-us
- **Zoom** — secondary #0b5cff (Δ 1.57) — https://brandsweets.com/colors/brands/zoom-us
- **OnePlus** — accent #2660f5 (Δ 1.6) — https://brandsweets.com/colors/brands/oneplus-com
- **Bose** — secondary #005bff (Δ 1.612) — https://brandsweets.com/colors/brands/bose-com
- **Cisco** — secondary #0a60ff (Δ 1.653) — https://brandsweets.com/colors/brands/cisco-com
- **Wayfair** — secondary #1364f1 (Δ 1.664) — https://brandsweets.com/colors/brands/wayfair-com
- **IBM** — accent #0062fe (Δ 1.665) — https://brandsweets.com/colors/brands/ibm-com
- **Dropbox** — primary #0061ff (Δ 1.686) — https://brandsweets.com/colors/brands/dropbox-com
- **Toyota** — accent #145fff (Δ 1.687) — https://brandsweets.com/colors/brands/toyota-com
- **Nivea** — secondary #0f60ff (Δ 1.694) — https://brandsweets.com/colors/brands/nivea-com
- **Nokia** — accent #005aff (Δ 1.696) — https://brandsweets.com/colors/brands/nokia-com
- **IBM** — secondary #0f62fe (Δ 1.777) — https://brandsweets.com/colors/brands/ibm-com
- **Grafana Labs** — primary #1b55f5 (Δ 1.863) — https://brandsweets.com/colors/brands/grafana-com
- **Grafana Labs** — accent #1b55f5 (Δ 1.863) — https://brandsweets.com/colors/brands/grafana-com
- **Nokia** — secondary #0065ed (Δ 1.999) — https://brandsweets.com/colors/brands/nokia-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/005ef5-9ca7c4-df624e-201f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#005ef5" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.