# #00294d

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#00294d`
- RGB: rgb(0, 41, 77)
- HSL: hsl(208, 100%, 15%)
- OKLCH: oklch(0.277 0.079 250.3)
- Relative luminance: 0.0212
- Nearest named color: Midnight Ocean (#0f2d4d, Δ 1.938) — https://brandsweets.com/colors/midnight-ocean
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/00294d

## Tints & shades

- Tints (toward white): #003f75, #0057a3, #006dcc, #0083f5, #2499ff, #4dacff, #75bfff, #9ed2ff, #cce7ff, #f5faff
- Shades (toward black): #002647, #002342, #00213d, #001e38, #001b33, #001629, #001324, #00101f, #000e19, #000b14

## Harmonies

- Complementary: #4d2400
- Analogous: #004d4a, #00034d
- Triadic: #4d0029, #294d00
- Split-complementary: #4d0003, #4d4a00
- Tetradic: #4a004d, #4d2400, #034d00

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.74:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.42:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0075db (4.57:1); AA: background → #8f8f8f (4.56:1); AAA: text → #2499ff (7.08:1); AAA: background → #b3b3b3 (7.03:1)

## Brands using this color

- **Plaid** — secondary #02294b (Δ 0.388) — https://brandsweets.com/colors/brands/plaid-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/00294d-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#00294d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.