# #002423

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#002423`
- RGB: rgb(0, 36, 35)
- HSL: hsl(178, 100%, 7%)
- OKLCH: oklch(0.235 0.04 192)
- Relative luminance: 0.0138
- Nearest named color: Sunken Ship (#10252a, Δ 2.29) — https://brandsweets.com/colors/sunken-ship
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/002423

## Tints & shades

- Tints (toward white): #00524f, #00807b, #00ada8, #00dbd4, #0ffff7, #3dfff9, #6bfffa, #99fffc, #c7fffd, #f5ffff
- Shades (toward black): #002423, #001f1e, #001f1e, #001f1e, #001f1e, #001919, #001919, #001919, #001414, #001414

## Harmonies

- Complementary: #240001
- Analogous: #002411, #001324
- Triadic: #230024, #242300
- Split-complementary: #240013, #241100
- Tetradic: #110024, #240001, #132400

## Colors that go with #002423

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #002423: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Audi (https://brandsweets.com/colors/brands/audi-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: complementary] — Crimson sits directly opposite #002423 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), AliExpress (https://brandsweets.com/colors/brands/aliexpress-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/crimson
- **Rust** #b7410e [harmony, pool: split] — Rust is a split-complement of #002423: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Gallery (https://brandsweets.com/palettes/editorial#gallery), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/rust
- **Sea Green** #2e8b57 [harmony, pool: analogous] — Sea Green is #002423's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Asana (https://brandsweets.com/colors/brands/asana-com), Next.js (https://brandsweets.com/colors/brands/nextjs-org), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: triadic] — Sienna completes a triad with #002423 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/sienna
- **Teal** #008080 [harmony, pool: analogous] — Teal is #002423's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), N26 (https://brandsweets.com/colors/brands/n26-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Perplexity (https://brandsweets.com/colors/brands/perplexity). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #002423 in 18 real palettes, including Google's brand system and Wikipedia's brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Bumble's brand system and Rolex's brand system put Blue beside #002423, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Signal (https://brandsweets.com/colors/brands/signal-org), CVS (https://brandsweets.com/colors/brands/cvs-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.45:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.28:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #008580 (4.67:1); AA: background → #878787 (4.58:1); AAA: text → #00a8a3 (7.13:1); AAA: background → #ababab (7.16:1)

## Curated palettes containing it

- **Mint Modern** (modern, clean, friendly) — #10b981, #134e4a, #f59e0b, #ffffff, #10231b — Emerald as a primary rather than a success color, anchored by deep teal text — fresh, friendly, and fintech-adjacent. — tool: https://brandsweets.com/palettes/new/10b981-134e4a-f59e0b-ffffff-10231b — collection: https://brandsweets.com/palettes/modern

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/002423-a2bcbe-d45999-1f282d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#002423" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.