# #00241d

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#00241d`
- RGB: rgb(0, 36, 29)
- HSL: hsl(168, 100%, 7%)
- OKLCH: oklch(0.233 0.043 176.7)
- Relative luminance: 0.0135
- Nearest named color: Nightmare (#112211, Δ 2.35) — https://brandsweets.com/colors/nightmare
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/00241d

## Tints & shades

- Tints (toward white): #005241, #008066, #00ad8b, #00dbaf, #0fffcf, #3dffd8, #6bffe1, #99ffeb, #c7fff4, #f5fffd
- Shades (toward black): #00241d, #001f18, #001f18, #001f18, #001f18, #001914, #001914, #001914, #001410, #001410

## Harmonies

- Complementary: #240007
- Analogous: #00240b, #001924
- Triadic: #1d0024, #241d00
- Split-complementary: #240019, #240b00
- Tetradic: #0b0024, #240007, #192400

## Colors that go with #00241d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue Violet** #8a2be2 [harmony, pool: triadic] — Blue Violet completes a triad with #00241d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #00241d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #00241d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), AliExpress (https://brandsweets.com/colors/brands/aliexpress-com), Huawei (https://brandsweets.com/colors/brands/huawei-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/crimson
- **Sienna** #a0522d [harmony, pool: triadic] — Sienna completes a triad with #00241d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/sienna
- **Teal** #008080 [harmony, pool: analogous] — Teal is #00241d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Alpine (https://brandsweets.com/palettes/cool#alpine), Perplexity (https://brandsweets.com/colors/brands/perplexity). — https://brandsweets.com/colors/teal
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #00241d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: T-Mobile (https://brandsweets.com/colors/brands/t-mobile-com), Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Amber** #ffbf00 [pool] — Amber is paired with #00241d in 18 real palettes, including Google's brand system and Wikipedia's brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Signal's brand system and Bumble's brand system put Blue beside #00241d, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Bumble (https://brandsweets.com/colors/brands/bumble-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.53:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.27:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #00856a (4.56:1); AA: background → #878787 (4.6:1); AAA: text → #00ad8b (7.35:1); AAA: background → #ababab (7.2:1)

## Curated palettes containing it

- **Mint Modern** (modern, clean, friendly) — #10b981, #134e4a, #f59e0b, #ffffff, #10231b — Emerald as a primary rather than a success color, anchored by deep teal text — fresh, friendly, and fintech-adjacent. — tool: https://brandsweets.com/palettes/new/10b981-134e4a-f59e0b-ffffff-10231b — collection: https://brandsweets.com/palettes/modern

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/00241d-a2bebc-d459ad-1f2a2d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#00241d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.