← Whole Foods Market

Guidelines deck

4 boards · page order preserved

  1. retailwholefoodsmarket.com

    Whole Foods Market

    Whole Foods MarketCover
    01Covercover
  2. Tokens · Color

    Color System

    Black
    primary#000000
    50950
    AA 21.0
    White
    surface#FFFFFF
    50950
    Black
    text#000000
    50950
    AA 21.0
    Whole Foods MarketColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Corda Stdcustom

    The quick brown fox jumps over the lazy dog

    Regular400Semibold600Bold700
    Aa
    Circular Procustom

    The quick brown fox jumps over the lazy dog

    Regular400Bold700
    Whole Foods MarketType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    favicon
    WF
    light
    WF
    dark
    WF
    brand
    inverseclear 1× logo heightmin 24px · screen
    Whole Foods Market
    light
    Whole Foods Market
    dark
    Whole Foods Market
    brand
    Favicon legibilityfavicon · at native px
    WF
    16px
    WF
    20px
    WF
    24px
    Whole Foods MarketLogo Suite
    04Logo Suitelogo-suite
Whole Foods Market — Guidelines deck — BrandSweets