# Udemy

> Generated by BrandSweets from the udemy-com BrandDoc (v5, schema 1). Do not edit by hand.

## Identity

**Tagline:** Learn in-demand skills with online courses, get professional certificates that advance your career, and explore courses in AI, coding, business and more.

**Sector:** education

**Domain:** udemy.com


Learn in-demand skills with online courses, get professional certificates that advance your career, and explore courses in AI, coding, business and more.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | Udemy Purple | `#a435f0` | — | The 2021 wordmark purple. Source: primary #a435f0 read from the brand's own logo artwork: https://frontends.udemycdn.com/frontends-homepage/staticx/udemy/images/v7/logo-udemy.svg. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Black | `#000000` | — | Body text on surface. |

### Scales

- **primary:** 50 `#f6f0fa`, 100 `#e8d9f2`, 200 `#d9aaf9`, 300 `#c275f5`, 400 `#a435f0`, 500 `#9a1bee`, 600 `#8310d1`, 700 `#6c0dab`, 800 `#540a85`, 900 `#3a0e58`, 950 `#260939`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#000000`

## Typography

### Families

#### Udemy Sans `udemy-sans`
- **Source:** custom
- **Weights:** 400 Regular, 600 Semibold, 700 Bold
- **Fallback stack:** `"Udemy Sans", "Noto Sans JP", Vazirmatn, -apple-system, system-ui, Roboto, "Segoe UI", Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

### Role assignments

- **heading:** Udemy Sans (`udemy-sans`)
- **body:** Udemy Sans (`udemy-sans`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklab, #a435f0 0%, #c82cac 100%)` — worst-case contrast white 4.74:1 AA, black 4.33:1 AA-large
- **--brand-gradient-hero:** `linear-gradient(135deg in oklab, #866aa3 0%, #97668a 100%)` — ink #ffffff; worst-case contrast white 4.54:1 AA, black 4.56:1 AA
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #a131ec 0%, #8900d1 100%)` — ink #ffffff; hover `linear-gradient(180deg in oklch shorter hue, #aa3df7 0%, #9215db 100%)`; active `linear-gradient(180deg in oklch shorter hue, #9822e2 0%, #8000c6 100%)`

## Logos

### mark
- **Formats:**
  - `svg` (24×24): https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/c4f7d5e4-36fc-4ba2-99fe-83db327998a8/logos/mark-simpleicons-a882cd0d13fc9c4c.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 16px w (screen)
- **Allowed backgrounds:** any
- **Notes:** Brand mark from Simple Icons (CC0 1.0, public domain). source: simple-icons · slug: udemy · artwork citation: https://udemy.com

### favicon
- **Formats:**
  - `png`: https://frontends.udemycdn.com/frontends-homepage/staticx/udemy/images/v8/favicon-32x32.png
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/udemy-com/tokens.json
- Tokens (CSS): /b/udemy-com/brand.css
- This document: /b/udemy-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/udemy-com/mcp
- Agent integration guide: /agents.md