# Form Builder with AI Automation

> Generated by BrandSweets from the typeform-com BrandDoc (v2, schema 1). Do not edit by hand.

## Identity

**Tagline:** Build AI-powered forms that get 3.5x more data — then trigger automated workflows to enrich leads, follow up, and grow revenue. No code. Start free.

**Sector:** marketing

**Domain:** typeform.com

**Guidelines:** https://www.typeform.com/brand


Build AI-powered forms that get 3.5x more data — then trigger automated workflows to enrich leads, follow up, and grow revenue. No code. Start free.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | Black | `#000000` | — | Primary brand color: CTAs, links, active states. |
| `secondary` | Bright Violet | `#d258fe` | — | Secondary brand color. |
| `accent` | Spring Green | `#00ff84` | — | Accent: highlights and secondary emphasis. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Near Black | `#111111` | — | Body text on surface. |

### Scales

- **primary:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#000000`
- **secondary:** 50 `#f7effa`, 100 `#ecd8f3`, 200 `#e6a4ff`, 300 `#d258fe`, 400 `#c939fe`, 500 `#bd0bfe`, 600 `#a401df`, 700 `#8601b7`, 800 `#68018e`, 900 `#47085e`, 950 `#2e053d`
- **accent:** 50 `#effaf5`, 100 `#d7f4e6`, 200 `#a3ffd3`, 300 `#6bffb8`, 400 `#38ff9f`, 500 `#00ff84`, 600 `#00e074`, 700 `#00b85f`, 800 `#008f4a`, 900 `#085e34`, 950 `#053d22`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#111111`

## Typography

### Families

#### Twklausanne 350 `twklausanne-350`
- **Source:** custom
- **Weights:** 400 Regular, 600 Semibold, 700 Bold
- **Fallback stack:** `"Twklausanne 350", Arial, sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

#### webflow-icons `webflow-icons`
- **Source:** custom
- **Weights:** 400 Regular, 700 Bold
- **Fallback stack:** `webflow-icons, sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

### Role assignments

- **heading:** Twklausanne 350 (`twklausanne-350`)
- **body:** webflow-icons (`webflow-icons`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklab, #000000 0%, #d258fe 100%)` — worst-case contrast white 3.20:1 AA-large, black 1.00:1
- **--brand-gradient-hero:** `linear-gradient(135deg in oklab, #000000 0%, #8e689d 100%)` — ink #ffffff; worst-case contrast white 4.55:1 AA, black 1.00:1
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #090909 0%, #010101 100%)` — ink #ffffff; hover `linear-gradient(180deg in oklch shorter hue, #090909 0%, #010101 100%)`; active `linear-gradient(180deg in oklch shorter hue, #090909 0%, #010101 100%)`

## Logos

### primary
- **Formats:**
  - `png`: https://cdn.prod.website-files.com/66ffe2174aa8e8d5661c2708/68b6f00951eb33cd19b77288_Frame%201867174.png
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** any

### favicon
- **Formats:**
  - `png`: https://cdn.prod.website-files.com/66ffe2174aa8e8d5661c2708/68b6f00951eb33cd19b77288_Frame%201867174.png
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/typeform-com/tokens.json
- Tokens (CSS): /b/typeform-com/brand.css
- This document: /b/typeform-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/typeform-com/mcp
- Agent integration guide: /agents.md