# Salesforce

> Generated by BrandSweets from the salesforce-com BrandDoc (v3, schema 1). Do not edit by hand.

## Identity

**Tagline:** Salesforce is the #1 AI CRM, helping companies become Agentic Enterprises where humans and agents drive success together through a unified AI, data, and Cust…

**Sector:** saas

**Domain:** salesforce.com

**Guidelines:** https://brand.salesforce.com/


Salesforce is the #1 AI CRM, helping companies become Agentic Enterprises where humans and agents drive success together through a unified AI, data, and Customer 360 platform.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | Deep Sky Blue | `#04b4fc` | — | Primary brand color: CTAs, links, active states. |
| `secondary` | Bright Cyan | `#7cdcfc` | — | Secondary brand color. |
| `accent` | Amber | `#fcc003` | — | Accent: highlights and secondary emphasis. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Near Black | `#111111` | — | Body text on surface. |

### Scales

- **primary:** 50 `#eff7fa`, 100 `#d8ebf3`, 200 `#a4e5fe`, 300 `#6dd4fe`, 400 `#3ac6fd`, 500 `#04b4fc`, 600 `#02a0de`, 700 `#0283b6`, 800 `#01668d`, 900 `#09455d`, 950 `#062d3d`
- **secondary:** 50 `#eff7fa`, 100 `#d8ecf3`, 200 `#a5e7fd`, 300 `#7cdcfc`, 400 `#3ccbfb`, 500 `#0fbffa`, 600 `#04a6dc`, 700 `#0488b4`, 800 `#036a8c`, 900 `#09485d`, 950 `#062f3c`
- **accent:** 50 `#faf8ef`, 100 `#f3edd8`, 200 `#fee9a4`, 300 `#fedc6d`, 400 `#fdd03a`, 500 `#fcc003`, 600 `#deab02`, 700 `#b68c02`, 800 `#8d6d01`, 900 `#5d4a09`, 950 `#3d3006`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#111111`

## Typography

### Families

#### Salesforce Sans `salesforce-sans`
- **Source:** custom
- **Weights:** 400 Regular, 600 Semibold, 700 Bold
- **Fallback stack:** `"Salesforce Sans", sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

#### Segoe UI `segoe-ui`
- **Source:** system
- **Weights:** 400 Regular, 700 Bold
- **Fallback stack:** `"Segoe UI", system-ui, -apple-system, BlinkMacSystemFont, Roboto, "Helvetica Neue", Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"`

### Role assignments

- **heading:** Salesforce Sans (`salesforce-sans`)
- **body:** Segoe UI (`segoe-ui`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklch shorter hue, #b1e9ff 0%, #04b4fc 50%, #007bb9 100%)` — worst-case contrast white 1.31:1, black 4.53:1 AA
- **--brand-gradient-hero:** `linear-gradient(135deg in oklch shorter hue, #d0e3ea 0%, #87adc6 50%, #5c788d 100%)` — ink #000000; worst-case contrast white 1.32:1, black 4.53:1 AA
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #29c1ff 0%, #00a7ee 100%)` — ink #000000; hover `linear-gradient(180deg in oklch shorter hue, #4fcaff 0%, #00b1f9 100%)`; active `linear-gradient(180deg in oklch shorter hue, #12b7ff 0%, #009de4 100%)`

## Logos

### primary
- **Formats:**
  - `svg`: https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/11/logo-salesforce.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** any

### favicon
- **Formats:**
  - `png`: https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2026/06/q2ckohp__datacloud-logo.png
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/salesforce-com/tokens.json
- Tokens (CSS): /b/salesforce-com/brand.css
- This document: /b/salesforce-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/salesforce-com/mcp
- Agent integration guide: /agents.md