← Puma

Guidelines deck

4 boards · page order preserved

  1. sportspuma.com

    PUMA

    Run The Streets. Do You. Research and shop all the latest gear from the world of Fashion, Sport, and everywhere in between.

    PumaCover
    01Covercover
  2. Tokens · Color

    Color System

    Charcoal
    primary#191919
    50950
    AA 17.6
    White
    surface#FFFFFF
    50950
    Charcoal
    text#191919
    50950
    AA 17.6
    Charcoal
    accent#27455C
    50950
    Brown
    secondary#A78B55
    50950
    PumaColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    FFDINforPumacustom

    Run The Streets. Do You. Research and shop all the latest gear from the world of Fashion, Sport, and everywhere in between.

    Regular400Semibold600Bold700
    PumaType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    primaryclear 1× logo heightmin 24px · screen
    Puma
    light
    Puma
    dark
    Puma
    brand
    markclear 1× logo heightmin 16px · screen
    PU
    light
    PU
    dark
    PU
    brand
    Favicon legibilitymark · at native px
    PU
    16px
    PU
    20px
    PU
    24px
    PumaLogo Suite
    04Logo Suitelogo-suite