Plaid

Guidelines deck

4 boards · page order preserved

  1. Brand Guidelinesplaid.com

    Plaid

    Plaid helps all companies build fintech solutions by making it easy, safe and reliable for people to connect their financial data to apps and services.

    PlaidCover
    01Covercover
  2. Tokens · Color

    Color System

    primary
    primary#6F80B1
    50950
    AA-lg 3.9
    surface
    surface#FFFFFF
    50950
    text
    text#111111
    50950
    AA 18.9
    accent
    accent#043C67
    50950
    secondary
    secondary#02294B
    50950
    PlaidColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Plaid Sanscustom

    Plaid helps all companies build fintech solutions by making it easy, safe and reliable for people to connect their financial data to apps and services.

    Regular400Semibold600Bold700
    Aa
    Cerncustom

    Plaid helps all companies build fintech solutions by making it easy, safe and reliable for people to connect their financial data to apps and services.

    Regular400Bold700
    PlaidType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    primaryclear 1× logo heightmin 24px · screen
    Plaid
    light
    Plaid
    dark
    Plaid
    brand
    mark
    PL
    light
    PL
    dark
    PL
    brand
    inverse
    Plaid
    light
    Plaid
    dark
    Plaid
    brand
    mono
    Plaid
    light
    Plaid
    dark
    Plaid
    brand
    app-icon
    PL
    light
    PL
    dark
    PL
    brand
    favicon
    PL
    light
    PL
    dark
    PL
    brand
    Favicon legibilityfavicon · at native px
    PL
    16px
    PL
    20px
    PL
    24px
    PlaidLogo Suite
    04Logo Suitelogo-suite
Plaid — Guidelines deck — BrandSweets