# Nintendo

> Generated by BrandSweets from the nintendo-com BrandDoc (v3, schema 1). Do not edit by hand.

## Identity

**Tagline:** Visit the official Nintendo site to shop for Nintendo Switch™ systems and video games, read the latest news, find fun gear and gifts with a Nintendo twist, a…

**Sector:** gaming

**Domain:** nintendo.com


Visit the official Nintendo site to shop for Nintendo Switch™ systems and video games, read the latest news, find fun gear and gifts with a Nintendo twist, and much more.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | Marine | `#042c6c` | — | Primary brand color: CTAs, links, active states. |
| `secondary` | Bright Red | `#e60012` | — | Secondary brand color. |
| `accent` | Red | `#c10c32` | — | Accent: highlights and secondary emphasis. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Near Black | `#111111` | — | Body text on surface. |

### Scales

- **primary:** 50 `#f0f4fa`, 100 `#d8e2f3`, 200 `#a6c7fc`, 300 `#70a5fa`, 400 `#3f86f8`, 500 `#136af6`, 600 `#0858d9`, 700 `#0648b1`, 800 `#05388a`, 900 `#042c6c`, 950 `#071b3b`
- **secondary:** 50 `#faeff0`, 100 `#f4d7da`, 200 `#ffa3ab`, 300 `#ff6b77`, 400 `#ff3849`, 500 `#ff0a1f`, 600 `#e60012`, 700 `#b8000f`, 800 `#8f000c`, 900 `#5e080f`, 950 `#3d050a`
- **accent:** 50 `#faf0f2`, 100 `#f2d9df`, 200 `#f9a9ba`, 300 `#f67490`, 400 `#f3446a`, 500 `#f01948`, 600 `#c10c32`, 700 `#ad0b2e`, 800 `#860924`, 900 `#590d1d`, 950 `#3a0813`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#111111`

## Typography

### Families

#### Geologica Variable `geologica-variable`
- **Source:** custom
- **Weights:** 400 Regular, 700 Bold
- **Fallback stack:** `"Geologica Variable", -apple-system, BlinkMacSystemFont, sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

#### NOAVideo `noavideo`
- **Source:** custom
- **Weights:** 400 Regular, 600 Semibold, 700 Bold
- **Fallback stack:** `NOAVideo, sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

### Role assignments

- **heading:** NOAVideo (`noavideo`)
- **body:** Geologica Variable (`geologica-variable`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklab, #042c6c 0%, #e60012 100%)` — worst-case contrast white 4.80:1 AA, black 1.58:1
- **--brand-gradient-hero:** `linear-gradient(135deg in oklab, #222e43 0%, #a3645c 100%)` — ink #ffffff; worst-case contrast white 4.63:1 AA, black 1.54:1
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #103778 0%, #002160 100%)` — ink #ffffff; hover `linear-gradient(180deg in oklch shorter hue, #184081 0%, #022969 100%)`; active `linear-gradient(180deg in oklch shorter hue, #072f6f 0%, #001857 100%)`

## Logos

### primary
- **Formats:**
  - `svg` (97×24): https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/766baef5-78c1-4c07-ad2a-c5b30d9da8a8/logos/primary-19c0c5708282221c.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** any
- **Notes:** Re-sourced 2026-09-02 from the brand's own site (inline-svg). Hosted by us. Selection: source=home-link-svg (100); vector SVG (+16); aspect 4.04 — wordmark shape (+14)

### mono
- **Formats:**
  - `svg`: https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/766baef5-78c1-4c07-ad2a-c5b30d9da8a8/logos/mono-28af3dc95becf83e.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** light, muted
- **Disallowed backgrounds:** dark
- **Notes:** Derived from the primary logo (flattened to #000000). Auto-generated — review before use.

### inverse
- **Formats:**
  - `svg`: https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/766baef5-78c1-4c07-ad2a-c5b30d9da8a8/logos/inverse-60993f46f040ef58.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** dark
- **Disallowed backgrounds:** light
- **Notes:** Derived from the primary logo (flattened to #ffffff). Auto-generated — review before use.

### favicon
- **Formats:**
  - `png`: https://assets.nintendo.com/image/upload/c_scale,w_24,q_auto/ncom/global/flags-change-region/FlagUsaIconRegionSelect.png
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/nintendo-com/tokens.json
- Tokens (CSS): /b/nintendo-com/brand.css
- This document: /b/nintendo-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/nintendo-com/mcp
- Agent integration guide: /agents.md