← Nike

Guidelines deck

4 boards · page order preserved

  1. consumernike.com

    Nike.com

    Inspiring the world's athletes, Nike delivers innovative products, experiences and services.

    NikeCover
    01Covercover
  2. Tokens · Color

    Color System

    Black
    primary#000000
    50950
    AA 21.0
    White
    surface#FFFFFF
    50950
    Near Black
    text#111111
    50950
    AA 18.9
    Light Slate Gray
    accent#73859F
    50950
    Red
    secondary#FF0015
    50950
    NikeColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    nike-glyphscustom

    Inspiring the world's athletes, Nike delivers innovative products, experiences and services.

    Regular400Semibold600Bold700
    Aa
    Helvetica Now Textcustom

    Inspiring the world's athletes, Nike delivers innovative products, experiences and services.

    Regular400Bold700
    NikeType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    primaryclear 1× logo heightmin 24px · screen
    Nike
    light
    Nike
    dark
    Nike
    brand
    favicon
    NI
    light
    NI
    dark
    NI
    brand
    markclear 1× logo heightmin 16px · screen
    NI
    light
    NI
    dark
    NI
    brand
    Favicon legibilityfavicon · at native px
    NI
    16px
    NI
    20px
    NI
    24px
    NikeLogo Suite
    04Logo Suitelogo-suite