# MLB

> Generated by BrandSweets from the mlb-com BrandDoc (v5, schema 1). Do not edit by hand.

## Identity

**Tagline:** Coverage includes audio and video clips, interviews, statistics, schedules and exclusive stories.

**Sector:** sports

**Domain:** mlb.com


Coverage includes audio and video clips, interviews, statistics, schedules and exclusive stories.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | MLB Navy | `#041e42` | — | The batter silhouette logo's navy. Source: primary #041e42 read from the brand's own logo artwork: https://www.mlbstatic.com/team-logos/league-on-dark/1.svg. |
| `secondary` | MLB Red | `#bf0d3e` | — | Secondary brand color. Source: primary #041e42 read from the brand's own logo artwork: https://www.mlbstatic.com/team-logos/league-on-dark/1.svg. |
| `accent` | Dark Blue | `#0048c7` | — | Accent: highlights and secondary emphasis. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Black | `#000000` | — | Body text on surface. |

### Scales

- **primary:** 50 `#f0f4fa`, 100 `#d9e3f2`, 200 `#a8cafa`, 300 `#73aaf7`, 400 `#438df4`, 500 `#1872f2`, 600 `#0c60d4`, 700 `#0a4eae`, 800 `#083d87`, 900 `#0c2d5a`, 950 `#041e42`
- **secondary:** 50 `#faf0f3`, 100 `#f2d9e0`, 200 `#f9a9c0`, 300 `#f57599`, 400 `#f24576`, 500 `#ef1a56`, 600 `#bf0d3e`, 700 `#ac0c39`, 800 `#86092c`, 900 `#590d23`, 950 `#3a0917`
- **accent:** 50 `#eff3fa`, 100 `#d7e2f4`, 200 `#a3c5ff`, 300 `#6ba1ff`, 400 `#3881ff`, 500 `#0a64ff`, 600 `#0052e0`, 700 `#0048c7`, 800 `#00348f`, 900 `#08275e`, 950 `#051a3d`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#000000`

## Typography

### Families

#### mlb-primary `mlb-primary`
- **Source:** custom
- **Weights:** 400 Regular, 600 Semibold, 700 Bold
- **Fallback stack:** `mlb-primary, "Helvetica Neue", Helvetica, Arial, sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

### Role assignments

- **heading:** mlb-primary (`mlb-primary`)
- **body:** mlb-primary (`mlb-primary`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklab, #041e42 0%, #bf0d3e 100%)` — worst-case contrast white 6.27:1 AA, black 1.27:1
- **--brand-gradient-hero:** `linear-gradient(135deg in oklab, #17202c 0%, #8b575a 100%)` — ink #ffffff; worst-case contrast white 5.82:1 AA, black 1.28:1
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #0d284d 0%, #001437 100%)` — ink #ffffff; hover `linear-gradient(180deg in oklch shorter hue, #153056 0%, #021b3f 100%)`; active `linear-gradient(180deg in oklch shorter hue, #062145 0%, #000c2f 100%)`

## Logos

### primary
- **Formats:**
  - `svg`: https://www.mlbstatic.com/team-logos/league-on-dark/1.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** any

### favicon
- **Formats:**
  - `png`: https://builds.mlbstatic.com/mlb.com/builds/site-core/1606751303311/dist/images/favicon.png
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/mlb-com/tokens.json
- Tokens (CSS): /b/mlb-com/brand.css
- This document: /b/mlb-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/mlb-com/mcp
- Agent integration guide: /agents.md
