← Mercedes-Benz

Guidelines deck

4 boards · page order preserved

  1. automercedes-benz.com

    Mercedes-Benz Brand Experience

    Innovative concepts, exceptional collaborations, background stories. Be inspired.

    Mercedes-BenzCover
    01Covercover
  2. Tokens · Color

    Color System

    Black
    primary#000000
    50950
    AA 21.0
    White
    surface#FFFFFF
    50950
    Black
    text#000000
    50950
    AA 21.0
    Blue
    accent#0000EE
    50950
    Mercedes-BenzColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    MBCorpo Textcustom

    Innovative concepts, exceptional collaborations, background stories. Be inspired.

    Regular400Semibold600Bold700
    Mercedes-BenzType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    favicon
    ME
    light
    ME
    dark
    ME
    brand
    inverseclear 1× logo heightmin 24px · screen
    Mercedes-Benz
    light
    Mercedes-Benz
    dark
    Mercedes-Benz
    brand
    Favicon legibilityfavicon · at native px
    ME
    16px
    ME
    20px
    ME
    24px
    Mercedes-BenzLogo Suite
    04Logo Suitelogo-suite
Mercedes-Benz — Guidelines deck — BrandSweets