← Maybelline

Guidelines deck

4 boards · page order preserved

  1. beautymaybelline.com

    Maybelline New York

    Discover Maybelline makeup products and cosmetics today. Explore makeup looks, tutorials, and more with the best foundations, mascara, lipstick and more.

    MaybellineCover
    01Covercover
  2. Tokens · Color

    Color System

    Black
    primary#000000
    50950
    AA 21.0
    White
    surface#FFFFFF
    50950
    Black
    text#000000
    50950
    AA 21.0
    Denim
    accent#3860BE
    50950
    Deep Pink
    secondary#FF009A
    50950
    MaybellineColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Neue Helvetica Procustom

    Discover Maybelline makeup products and cosmetics today. Explore makeup looks, tutorials, and more with the best foundations, mascara, lipstick and more.

    Regular400Semibold600Bold700
    Aa
    Helvetica Neue LT Stdcustom

    Discover Maybelline makeup products and cosmetics today. Explore makeup looks, tutorials, and more with the best foundations, mascara, lipstick and more.

    Thin100Bold700
    MaybellineType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    inverseclear 1× logo heightmin 24px · screen
    Maybelline
    light
    Maybelline
    dark
    Maybelline
    brand
    MaybellineLogo Suite
    04Logo Suitelogo-suite