# Mastodon hosted on mastodon.social

> Generated by BrandSweets from the mastodon-social BrandDoc (v3, schema 1). Do not edit by hand.

## Identity

**Tagline:** The original server of Mastodon, operated by Mastodon GmbH for the common good.

**Sector:** social

**Domain:** mastodon.social


## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | Bright Indigo | `#6464fc` | — | Primary brand color: CTAs, links, active states. |
| `secondary` | Orchid | `#8484fc` | — | Secondary brand color. |
| `accent` | Amber | `#ffb900` | — | Accent: highlights and secondary emphasis. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Near Black | `#111111` | — | Body text on surface. |

### Scales

- **primary:** 50 `#efeffa`, 100 `#d8d8f3`, 200 `#a5a5fd`, 300 `#6464fc`, 400 `#3c3cfb`, 500 `#0f0ffa`, 600 `#0404dc`, 700 `#0404b4`, 800 `#03038c`, 900 `#09095d`, 950 `#06063c`
- **secondary:** 50 `#efeffa`, 100 `#d8d8f3`, 200 `#a5a5fd`, 300 `#8484fc`, 400 `#3d3dfa`, 500 `#1010f9`, 600 `#0606db`, 700 `#0505b3`, 800 `#04048b`, 900 `#0a0a5c`, 950 `#06063c`
- **accent:** 50 `#faf7ef`, 100 `#f4ecd7`, 200 `#ffe7a3`, 300 `#ffd86b`, 400 `#ffca38`, 500 `#ffb900`, 600 `#e0a500`, 700 `#b88700`, 800 `#8f6900`, 900 `#5e4708`, 950 `#3d2e05`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#111111`

## Typography

### Families

#### Inter `inter`
- **Source:** google
- **Weights:** 300 Light, 400 Regular, 500 Medium, 600 Semibold, 700 Bold, 800 Extrabold
- **Fallback stack:** `Inter, sans-serif`

### Role assignments

- **heading:** Inter (`inter`)
- **body:** Inter (`inter`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklch shorter hue, #9fabff 0%, #6464fc 50%, #3a23bd 100%)` — worst-case contrast white 2.15:1, black 2.15:1
- **--brand-gradient-hero:** `linear-gradient(135deg in oklch shorter hue, #6f7592 0%, #363d6f 50%, #140a38 100%)` — ink #ffffff; worst-case contrast white 4.53:1 AA, black 1.13:1
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #5a57ee 0%, #473bd2 100%)` — ink #ffffff; hover `linear-gradient(180deg in oklch shorter hue, #6161f8 0%, #4e46dc 100%)`; active `linear-gradient(180deg in oklch shorter hue, #524ce3 0%, #4030c7 100%)`

## Logos

### primary
- **Formats:**
  - `svg` (261×66): https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/3e2d1e6c-37ba-4215-89dc-49360e6920b2/logos/primary-811d465e89a725d2.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** any
- **Notes:** Re-sourced 2026-09-02 from the brand's own site (inline-svg). Hosted by us. Selection: source=header-svg (66); vector SVG (+16); aspect 3.95 — wordmark shape (+14)

### mark
- **Formats:**
  - `svg` (24×24): https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/3e2d1e6c-37ba-4215-89dc-49360e6920b2/logos/mark-simpleicons-2d924e4497029277.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 16px w (screen)
- **Allowed backgrounds:** any
- **Notes:** Brand mark from Simple Icons (CC0 1.0, public domain). source: simple-icons · slug: mastodon · artwork citation: https://github.com/mastodon/mastodon/blob/7ccf7a73f1c47a8c03712c39f7c591e837cf6d08/app/javascript/images/logo-symbol-icon.svg

### mono
- **Formats:**
  - `svg`: https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/3e2d1e6c-37ba-4215-89dc-49360e6920b2/logos/mono-7762cbd17b7347b6.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** light, muted
- **Disallowed backgrounds:** dark
- **Notes:** Derived from the primary logo (flattened to #000000). Auto-generated — review before use.

### inverse
- **Formats:**
  - `svg`: https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/3e2d1e6c-37ba-4215-89dc-49360e6920b2/logos/inverse-83a6f5a45dfc1d9e.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** dark
- **Disallowed backgrounds:** light
- **Notes:** Derived from the primary logo (flattened to #ffffff). Auto-generated — review before use.

### favicon
- **Formats:**
  - `png`: https://mastodon.social/packs/assets/apple-touch-icon-57x57-BsPGHSez.png
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/mastodon-social/tokens.json
- Tokens (CSS): /b/mastodon-social/brand.css
- This document: /b/mastodon-social/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/mastodon-social/mcp
- Agent integration guide: /agents.md