← MAC Cosmetics

Guidelines deck

4 boards · page order preserved

  1. beautymaccosmetics.com

    MAC Cosmetics

    Shop our iconic best-sellers, trending launches and exclusive collections. Limited-time beauty deals await—don’t miss out.

    MAC CosmeticsCover
    01Covercover
  2. Tokens · Color

    Color System

    Black
    primary#000000
    50950
    AA 21.0
    White
    surface#FFFFFF
    50950
    Black
    text#000000
    50950
    AA 21.0
    Forest
    accent#005600
    50950
    Crimson
    secondary#DA1717
    50950
    MAC CosmeticsColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Roboto Monogoogle

    Shop our iconic best-sellers, trending launches and exclusive collections. Limited-time beauty deals await—don’t miss out.

    Light300Regular400Medium500Semibold600Bold700
    Aa
    Apple Color Emojicustom

    Shop our iconic best-sellers, trending launches and exclusive collections. Limited-time beauty deals await—don’t miss out.

    Regular400Bold700
    MAC CosmeticsType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    primaryclear 1× logo heightmin 24px · screen
    MAC Cosmetics
    light
    MAC Cosmetics
    dark
    MAC Cosmetics
    brand
    MAC CosmeticsLogo Suite
    04Logo Suitelogo-suite