← Lay's

Guidelines deck

4 boards · page order preserved

  1. food-bevlays.com

    Lay's

    Lay'sCover
    01Covercover
  2. Tokens · Color

    Color System

    Gold
    primary#FCD609
    50950
    fail 1.4
    White
    surface#FFFFFF
    50950
    Near Black
    text#111111
    50950
    AA 18.9
    Crimson
    accent#DF2027
    50950
    Mustard Yellow
    secondary#FCE45D
    50950
    Lay'sColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Intergoogle

    The quick brown fox jumps over the lazy dog

    Regular400Semibold600Bold700
    Lay'sType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    primaryclear 1× logo heightmin 24px · screen
    Lay's
    light
    Lay's
    dark
    Lay's
    brand
    favicon
    LA
    light
    LA
    dark
    LA
    brand
    markclear 0.5× logo heightmin 16px · screen
    LA
    light
    LA
    dark
    LA
    brand
    Favicon legibilityfavicon · at native px
    LA
    16px
    LA
    20px
    LA
    24px
    Lay'sLogo Suite
    04Logo Suitelogo-suite
Lay's — Guidelines deck — BrandSweets