Guidelines deck

4 boards · page order preserved

jetblue-com

airlinesjetblue.com
JetBlue
Don't settle for just cheap flights. JetBlue gives you award-winning service, free wi-fi, free live TV & movies, and more. Book now on jetblue.com for low fa…
JetBlueCover
01Covercover
Tokens · Color
Color System
Black
primary#000000
50950
AA 21.0
White
surface#FFFFFF
50950
Black
text#000000
50950
AA 21.0
Dark Indigo
accent#0000AA
50950
Deep Blue
secondary#000064
50950
JetBlueColor System
02Color Systemcolor-system
Tokens · Typography
Type Specimen
Aa
jbklarheitcustom
Don't settle for just cheap flights. JetBlue gives you award-winning service, free wi-fi, free live TV & movies, and more. Book now on jetblue.com for low fa…
Regular400Semibold600Bold700
JetBlueType Specimen
03Type Specimentype-specimen
Identity · Marks
Logo Suite
primaryclear 1× logo heightmin 24px · screen
JetBlue
light
JetBlue
dark
JetBlue
brand
markclear 0.5× logo heightmin 16px · screen
JE
light
JE
dark
JE
brand
Favicon legibilitymark · at native px
JE
16px
JE
20px
JE
24px
JetBlueLogo Suite
04Logo Suitelogo-suite