← Hershey's

Guidelines deck

4 boards · page order preserved

  1. food-bevhersheys.com

    Hersheyland

    Hersheyland is home to our favorite dessert recipes, the latest candy innovations and endless sweet inspiration, from everyday treats to special occasion bakes.

    Hershey'sCover
    01Covercover
  2. Tokens · Color

    Color System

    Maroon
    primary#3F000B
    50950
    AA 17.3
    White
    surface#FFFFFF
    50950
    Black
    text#000000
    50950
    AA 21.0
    Dark Blue
    accent#007BBD
    50950
    Navy
    secondary#003594
    50950
    Hershey'sColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Gazpachocustom

    Hersheyland is home to our favorite dessert recipes, the latest candy innovations and endless sweet inspiration, from everyday treats to special occasion bakes.

    Regular400Semibold600Bold700
    Aa
    TT Norms Procustom

    Hersheyland is home to our favorite dessert recipes, the latest candy innovations and endless sweet inspiration, from everyday treats to special occasion bakes.

    Medium500Bold700
    Hershey'sType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    primaryclear 1× logo heightmin 24px · screen
    Hershey's
    light
    Hershey's
    dark
    Hershey's
    brand
    Hershey'sLogo Suite
    04Logo Suitelogo-suite