← Gap

Guidelines deck

4 boards · page order preserved

  1. fashiongap.com

    Gap Individual style for Women's, Men's, Baby & Kids' Clothing

    Discover casual clothing for women, men, kids, and baby at Gap. Stylish, comfy, and modern pieces for the whole family. Enjoy special deals on jeans, tees & …

    GapCover
    01Covercover
  2. Tokens · Color

    Color System

    Black
    primary#000000
    50950
    AA 21.0
    White
    surface#FFFFFF
    50950
    Black
    text#000000
    50950
    AA 21.0
    Blue
    accent#0000FF
    50950
    Red
    secondary#FF0000
    50950
    GapColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Apple Color Emojicustom

    Discover casual clothing for women, men, kids, and baby at Gap. Stylish, comfy, and modern pieces for the whole family. Enjoy special deals on jeans, tees & …

    Regular400Semibold600Bold700
    GapType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    markclear 0.5× logo heightmin 16px · screen
    GA
    light
    GA
    dark
    GA
    brand
    inverseclear 1× logo heightmin 24px · screen
    Gap
    light
    Gap
    dark
    Gap
    brand
    Favicon legibilitymark · at native px
    GA
    16px
    GA
    20px
    GA
    24px
    GapLogo Suite
    04Logo Suitelogo-suite
Gap — Guidelines deck — BrandSweets