# Doordash

> Generated by BrandSweets from the doordash-com BrandDoc (v5, schema 1). Do not edit by hand.

## Identity

**Tagline:** Get food, grocery, and retail essentials delivered fast. Shop same-day delivery from local stores and restaurants near you.

**Sector:** food

**Domain:** doordash.com


Get food, grocery, and retail essentials delivered fast. Shop same-day delivery from local stores and restaurants near you.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | DoorDash Red | `#ff3008` | — | The wordmark and app red. |
| `secondary` | Apple Cherry | `#eb1700` | — | Secondary brand color. |
| `accent` | Blue | `#0000ee` | — | Accent: highlights and secondary emphasis. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Black | `#000000` | — | Body text on surface. |

### Scales

- **primary:** 50 `#faf1ef`, 100 `#f4dcd7`, 200 `#ffb3a3`, 300 `#ff846b`, 400 `#ff5938`, 500 `#ff3008`, 600 `#e02500`, 700 `#b81f00`, 800 `#8f1800`, 900 `#5e1608`, 950 `#3d0e05`
- **secondary:** 50 `#faf0ef`, 100 `#f4dad7`, 200 `#ffaca3`, 300 `#ff7a6b`, 400 `#ff4c38`, 500 `#ff230a`, 600 `#eb1700`, 700 `#b81200`, 800 `#8f0e00`, 900 `#5e1008`, 950 `#3d0b05`
- **accent:** 50 `#efeffa`, 100 `#d7d7f4`, 200 `#a3a3ff`, 300 `#6b6bff`, 400 `#3838ff`, 500 `#0a0aff`, 600 `#0000ee`, 700 `#0000b8`, 800 `#00008f`, 900 `#08085e`, 950 `#05053d`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f5f5f5`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#000000`

## Typography

### Families

#### Times `times`
- **Source:** system
- **Weights:** 400 Regular, 700 Bold
- **Fallback stack:** `Times, sans-serif`

#### TTNormsProCond-Blk `ttnormsprocond-blk`
- **Source:** custom
- **Weights:** 400 Regular, 600 Semibold, 700 Bold
- **Fallback stack:** `TTNormsProCond-Blk, -apple-system, system-ui, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

### Role assignments

- **heading:** TTNormsProCond-Blk (`ttnormsprocond-blk`)
- **body:** Times (`times`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklch shorter hue, #ffa793 0%, #ff3008 50%, #b10000 100%)` — worst-case contrast white 1.88:1, black 2.87:1
- **--brand-gradient-hero:** `linear-gradient(135deg in oklch shorter hue, #8d6e66 0%, #702f22 50%, #340407 100%)` — ink #ffffff; worst-case contrast white 4.61:1 AA, black 1.17:1
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #e90000 0%, #c50000 100%)` — ink #ffffff; hover `linear-gradient(180deg in oklch shorter hue, #f41f00 0%, #d40000 100%)`; active `linear-gradient(180deg in oklch shorter hue, #dd0000 0%, #b60000 100%)`

## Logos

### mark
- **Formats:**
  - `svg` (24×24): https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/684938ae-9566-40b7-a453-6bb2ce22397a/logos/mark-simpleicons-a373a7bdd54f177c.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 16px w (screen)
- **Allowed backgrounds:** any
- **Notes:** Brand mark from Simple Icons (CC0 1.0, public domain). source: simple-icons · slug: doordash · artwork citation: https://www.doordash.com/about/

### favicon
- **Formats:**
  - `png`: https://cdn.doordash.com/static/img/favicon@2x.ico?dd-nonce
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/doordash-com/tokens.json
- Tokens (CSS): /b/doordash-com/brand.css
- This document: /b/doordash-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/doordash-com/mcp
- Agent integration guide: /agents.md