# Chase

> Generated by BrandSweets from the chase-com BrandDoc (v3, schema 1). Do not edit by hand.

## Identity

**Tagline:** Chase online; credit cards, mortgages, commercial banking, auto loans, investing & retirement planning, checking and business banking.

**Domain:** chase.com


Chase online; credit cards, mortgages, commercial banking, auto loans, investing & retirement planning, checking and business banking.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | — | `#045cbb` | — | Primary brand color: CTAs, links, active states. |
| `secondary` | — | `#0060f0` | — | Secondary brand color. |
| `accent` | — | `#bf2155` | — | Accent: highlights and secondary emphasis. |
| `surface` | — | `#ffffff` | — | Page and card background. |
| `text` | — | `#101820` | — | Body text on surface. |

### Scales

- **primary:** 50 `#eff5fa`, 100 `#d8e5f3`, 200 `#a5d0fd`, 300 `#6eb3fc`, 400 `#3c98fb`, 500 `#0f81fa`, 600 `#046ddc`, 700 `#045cbb`, 800 `#03458c`, 900 `#09325d`, 950 `#06203c`
- **secondary:** 50 `#eff4fa`, 100 `#d7e3f4`, 200 `#a3c8ff`, 300 `#6ba6ff`, 400 `#3888ff`, 500 `#0a6cff`, 600 `#0060f0`, 700 `#0049b8`, 800 `#00398f`, 900 `#082a5e`, 950 `#051c3d`
- **accent:** 50 `#f9f1f3`, 100 `#efdce2`, 200 `#f2b1c6`, 300 `#ea81a4`, 400 `#e25584`, 500 `#dc2e68`, 600 `#bf2155`, 700 `#9d1b46`, 800 `#7a1537`, 900 `#521429`, 950 `#350d1a`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f3f5f7`, 100 `#e1e6ea`, 200 `#c2d1e0`, 300 `#9db5cd`, 400 `#7b9cbc`, 500 `#5c85ad`, 600 `#4b7095`, 700 `#3e5c7a`, 800 `#30475f`, 900 `#253341`, 950 `#101820`

## Typography

### Families

#### Open Sans `open-sans`
- **Source:** google
- **Weights:** 300 Light, 400 Regular, 600 Semibold, 700 Bold, 800 Extrabold
- **Fallback stack:** `"Open Sans", "Helvetica Neue", helvetica, arial, sans-serif`

### Role assignments

- **heading:** Open Sans (`open-sans`)
- **body:** Open Sans (`open-sans`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Logos

### primary
- **Formats:**
  - `svg` (16×16): data:image/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2032%2032%22%20class%3D%22%20xgbjkcvjncofz0%20bka5ftvj8o70b0%20hqdhckj8o70bq%22%20aria-hidden%3D%22true%22%3E%3Cpath%20fill%3D%22%22%20d%3D%22M15.935%2024.709%202.404%2011.263%204.87%208.781%2015.929%2019.77%2026.994%208.722l2.473%202.477z%22%2F%3E%3C%2Fsvg%3E
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** any

### wordmark
- **Formats:**
  - `svg` (126×24): data:image/svg+xml,%3Csvg%20width%3D%22126%22%20height%3D%2224%22%20viewBox%3D%220%200%20126%2024%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M79.748%202.8623V21.1256H95.371L93.4007%2017.912H83.3234V13.283H93.0805V10.1847H83.3234V6.00381H93.3792L95.3238%202.8623H79.748Z%22%20fill%3D%22%23141414%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M5.80737%202.8623C2.10304%202.8623%200.230469%205.18516%200.230469%208.57403V15.3895C0.230469%2019.3042%202.64022%2021.1334%205.78589%2021.1334L16.958%2021.129L14.8877%2017.7911H6.47776C4.69006%2017.7911%203.91116%2017.1266%203.91116%2015.0612V8.87465C3.91116%206.87682%204.56866%206.09699%206.52718%206.09699H14.9758L16.9633%202.8623H5.80737Z%22%20fill%3D%22%23141414%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M64.1257%202.85743C61.9846%202.85743%2059.7929%204.18747%2059.7929%207.60075V8.47709C59.7929%2012.0335%2061.9029%2013.3912%2064.014%2013.4079H71.4216C72.194%2013.4079%2072.8161%2013.5366%2072.8161%2014.8777V16.4296C72.7957%2017.6376%2072.2145%2017.9116%2071.3969%2017.9116H61.6505L59.6522%2021.1252H71.6268C74.5135%2021.1252%2076.4721%2019.6432%2076.4721%2016.2166V14.9598C76.4721%2011.6508%2074.6478%2010.0811%2071.8277%2010.0811H64.7542C63.97%2010.0811%2063.4231%209.86703%2063.4231%208.66123L63.4221%207.39997C63.4221%206.37831%2063.8013%206.00559%2064.7145%206.00559L73.9893%205.99894L75.9317%202.85632L64.1257%202.85743Z%22%20fill%3D%22%23141414%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M46.2947%202.86829L37.9019%2021.1305H41.8662L43.5014%2017.3645H52.6182L54.2437%2021.1305H58.2263L49.8228%202.86829H46.2947ZM48.0491%206.66094L51.2753%2014.2507H44.8454L48.0491%206.66094Z%22%20fill%3D%22%23141414%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M110.243%200C109.786%200%20109.422%200.380486%20109.422%200.851933V6.78663H124.616L117.695%200H110.243Z%22%20fill%3D%22%23005EB8%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M125.173%208.58806C125.173%208.11661%20124.809%207.73834%20124.35%207.73834H118.605V23.4259L125.173%2016.2832V8.58806Z%22%20fill%3D%22%23005EB8%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M116.853%2024C117.304%2024%20117.678%2023.6195%20117.678%2023.1503V17.2156H102.482L109.399%2023.9989L116.853%2024Z%22%20fill%3D%22%23005EB8%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M101.924%2015.4182C101.924%2015.8841%20102.295%2016.2623%20102.747%2016.2623H108.497V0.573669L101.93%207.72082L101.924%2015.4182Z%22%20fill%3D%22%23005EB8%22%2F%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M32.3789%202.8623V10.1082H22.6035V2.8623H19.0453V21.1334H22.6035V13.283H32.3789V21.1334H35.9468V2.8623H32.3789Z%22%20fill%3D%22%23141414%22%2F%3E%3C%2Fsvg%3E
- **Allowed backgrounds:** any

### mono
- **Formats:**
  - `svg` (20×20): data:image/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2032%2032%22%20class%3D%22%20xgbjkcvjncofz0%20bka5ftvj8o70b0%20jgo95vbj8o70b1%20kbbuefjj8o70br%22%20aria-hidden%3D%22true%22%3E%3Cpath%20fill%3D%22%22%20d%3D%22M26.667%204H5.325C4.593%204%204%204.592%204%205.326v21.35C4%2027.408%204.593%2028%205.325%2028h11.341v-9.333h-2.667v-3.333h2.667v-2.918c0-3.102%201.832-4.791%204.598-4.791%201.323%200%202.735.1%202.735.147v3.237l-1.728.003c-1.505%200-1.605.711-1.605%201.761v2.561h3.479l-.466%203.333h-3.013V28h6.011c.729%200%201.323-.592%201.323-1.323V5.326C28%204.592%2027.401%204%2026.672%204%22%2F%3E%3C%2Fsvg%3E
- **Allowed backgrounds:** any

### inverse
- **Formats:**
  - `svg` (16×16): data:image/svg+xml,%3Csvg%20fill%3D%22%23ffffff%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2032%2032%22%20class%3D%22%20xgbjkcvjncofz0%20bka5ftvj8o70b0%20hqdhckj8o70bq%22%20aria-hidden%3D%22true%22%3E%3Cstyle%3E*%7Bfill%3A%23ffffff%3Bcolor%3A%23ffffff%7D%3C%2Fstyle%3E%3Cpath%20fill%3D%22%23ffffff%22%20d%3D%22M15.935%2024.709%202.404%2011.263%204.87%208.781%2015.929%2019.77%2026.994%208.722l2.473%202.477z%22%2F%3E%3C%2Fsvg%3E
- **Allowed backgrounds:** any
- **Notes:** Derived from primary (flattened to #ffffff for dark backgrounds). Auto-generated — review before use.

### favicon
- **Formats:**
  - `ico`: 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- **Allowed backgrounds:** any

### app-icon
- **Formats:**
  - `png` (152×152): data:image/jpeg;base64,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
- **Allowed backgrounds:** any

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/chase-com/tokens.json
- Tokens (CSS): /b/chase-com/brand.css
- This document: /b/chase-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/chase-com/mcp
- Agent integration guide: /agents.md