← Chase

Guidelines deck

4 boards · page order preserved

  1. Brand Guidelineschase.com

    Chase.com

    Chase online; credit cards, mortgages, commercial banking, auto loans, investing & retirement planning, checking and business banking.

    ChaseCover
    01Covercover
  2. Tokens · Color

    Color System

    primary
    primary#045CBB
    50950
    AA 6.5
    surface
    surface#FFFFFF
    50950
    text
    text#101820
    50950
    AA 17.9
    accent
    accent#BF2155
    50950
    secondary
    secondary#0060F0
    50950
    ChaseColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Open Sansgoogle

    Chase online; credit cards, mortgages, commercial banking, auto loans, investing & retirement planning, checking and business banking.

    Light300Regular400Semibold600Bold700Extrabold800
    ChaseType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    primaryclear 1× logo heightmin 24px · screen
    Chase
    light
    Chase
    dark
    Chase
    brand
    wordmark
    Chase
    light
    Chase
    dark
    Chase
    brand
    inverse
    Chase
    light
    Chase
    dark
    Chase
    brand
    mono
    Chase
    light
    Chase
    dark
    Chase
    brand
    app-icon
    CH
    light
    CH
    dark
    CH
    brand
    favicon
    CH
    light
    CH
    dark
    CH
    brand
    Favicon legibilityfavicon · at native px
    CH
    16px
    CH
    20px
    CH
    24px
    ChaseLogo Suite
    04Logo Suitelogo-suite