# Bose

> Generated by BrandSweets from the bose-com BrandDoc (v2, schema 1). Do not edit by hand.

## Identity

**Tagline:** Experience the latest in sound innovation. Shop Bose headphones, speakers, soundbars, and more, supported by premium customer service. Sound is Power.

**Sector:** electronics

**Domain:** bose.com


Experience the latest in sound innovation. Shop Bose headphones, speakers, soundbars, and more, supported by premium customer service. Sound is Power.

## Colors

| Role | Name | Hex | Dark | Usage |
| --- | --- | --- | --- | --- |
| `primary` | Near Black | `#131317` | — | Primary brand color: CTAs, links, active states. |
| `secondary` | Bright Blue | `#005bff` | — | Secondary brand color. |
| `accent` | Firebrick | `#ad0000` | — | Accent: highlights and secondary emphasis. |
| `surface` | White | `#ffffff` | — | Page and card background. |
| `text` | Near Black | `#131317` | — | Body text on surface. |

### Scales

- **primary:** 50 `#f4f4f5`, 100 `#e4e4e7`, 200 `#cdcdd6`, 300 `#aeaebc`, 400 `#9292a5`, 500 `#787891`, 600 `#65657b`, 700 `#535365`, 800 `#40404f`, 900 `#2f2f37`, 950 `#131317`
- **secondary:** 50 `#eff3fa`, 100 `#d7e1f4`, 200 `#a3c3ff`, 300 `#6b9fff`, 400 `#387eff`, 500 `#005bff`, 600 `#004fe0`, 700 `#0040b8`, 800 `#00328f`, 900 `#08265e`, 950 `#05193d`
- **accent:** 50 `#faefef`, 100 `#f4d7d7`, 200 `#ffa3a3`, 300 `#ff6b6b`, 400 `#ff3838`, 500 `#ff0a0a`, 600 `#e00000`, 700 `#ad0000`, 800 `#8f0000`, 900 `#5e0808`, 950 `#3d0505`
- **surface:** 50 `#ffffff`, 100 `#e6e6e6`, 200 `#d1d1d1`, 300 `#b5b5b5`, 400 `#9c9c9c`, 500 `#858585`, 600 `#707070`, 700 `#5c5c5c`, 800 `#474747`, 900 `#333333`, 950 `#212121`
- **text:** 50 `#f4f4f5`, 100 `#e4e4e7`, 200 `#cdcdd6`, 300 `#aeaebc`, 400 `#9292a5`, 500 `#787891`, 600 `#65657b`, 700 `#535365`, 800 `#40404f`, 900 `#2f2f37`, 950 `#131317`

## Typography

### Families

#### Bose Headline `bose-headline`
- **Source:** custom
- **Weights:** 400 Regular, 600 Semibold, 700 Bold
- **Fallback stack:** `"Bose Headline", sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

#### Bose Text `bose-text`
- **Source:** custom
- **Weights:** 400 Regular, 700 Bold
- **Fallback stack:** `"Bose Text", sans-serif`
- **Licensing:** Auto-detected web font; provenance unconfirmed. Reference only — never rehost without a license.

### Role assignments

- **heading:** Bose Headline (`bose-headline`)
- **body:** Bose Text (`bose-text`)

### Scale

| Step | Size (rem) | Line height | Tracking (em) |
| --- | --- | --- | --- |
| sm | 0.875 | 1.5 | — |
| base | 1 | 1.6 | — |
| lg | 1.25 | 1.4 | — |
| xl | 1.75 | 1.25 | — |
| 2xl | 2.25 | 1.15 | — |
| display | 3.5 | 1.05 | -0.02 |

## Gradients

Derived from the colour roles (perceptual interpolation; same tokens in brand.css / tokens.json):

- **--brand-gradient:** `linear-gradient(135deg in oklab, #131317 0%, #005bff 100%)` — worst-case contrast white 5.33:1 AA, black 1.13:1
- **--brand-gradient-hero:** `linear-gradient(135deg in oklab, #131315 0%, #536fa3 100%)` — ink #ffffff; worst-case contrast white 5.04:1 AA, black 1.13:1
- **--brand-gradient-button:** `linear-gradient(180deg in oklch shorter hue, #1c1c20 0%, #0a0a0e 100%)` — ink #ffffff; hover `linear-gradient(180deg in oklch shorter hue, #232327 0%, #111115 100%)`; active `linear-gradient(180deg in oklch shorter hue, #151519 0%, #050508 100%)`

## Logos

### primary
- **Formats:**
  - `svg`: https://www.bose.com/on/demandware.static/Sites-Bose_US-Site/-/default/dwce0df6b2/images/logo.svg
- **Clearspace:** 1× logo-height — Default clearspace of one logo-height on all sides (auto-seeded; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** any

### mono
- **Formats:**
  - `svg` (170×20): https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/54627013-864d-42da-8af9-93b92640474e/logos/mono-6dc3c4b342082441.svg
- **Clearspace:** 1× logo-height — Default clearspace (auto-seeded from the primary; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** light, muted, any
- **Notes:** Derived from the primary logo (flattened to #000000). Auto-generated — review before use.

### inverse
- **Formats:**
  - `svg` (170×20): https://iihdrqhzaupyssngtrja.supabase.co/storage/v1/object/public/brand-assets/workspaces/9fa09c23-9560-4b2e-87b6-eae0d28b47fe/brands/54627013-864d-42da-8af9-93b92640474e/logos/inverse-cef4356925c06d13.svg
- **Clearspace:** 1× logo-height — Default clearspace (auto-seeded from the primary; refine after review).
- **Min size:** 24px w (screen)
- **Allowed backgrounds:** dark, brand
- **Disallowed backgrounds:** light
- **Notes:** Derived from the primary logo (flattened to #ffffff). Auto-generated — review before use.

## Boards

- **Cover** — `cover` (`board-cover`)
- **Color System** — `color-system` (`board-colors`)
- **Type Specimen** — `type-specimen` (`board-type`)
- **Logo Suite** — `logo-suite` (`board-logos`)

## Resources

- Tokens (JSON): /b/bose-com/tokens.json
- Tokens (CSS): /b/bose-com/brand.css
- This document: /b/bose-com/brand.md
- MCP endpoint (public read): mcp.brandsweets.com/bose-com/mcp
- Agent integration guide: /agents.md
