{
  "$generatedBy": "BrandSweets tokens.json — amazon-com v4",
  "brand": {
    "slug": "amazon-com",
    "name": "Amazon",
    "version": 4,
    "schemaVersion": "1"
  },
  "identity": {
    "name": "Amazon",
    "tagline": "Free shipping on millions of items. Get the best of Shopping and Entertainment with Prime. Enjoy low prices and great deals on the largest selection of every…",
    "sector": "E-commerce / cloud computing"
  },
  "colors": {
    "primary": {
      "hex": "#ff9900",
      "name": "Amazon Orange",
      "usage": "The smile/arrow orange in the Amazon logo. Source: Amazon logo SVG (Wikimedia Commons, official artwork): arrow fill #FF9900, wordmark #221F1F.",
      "scale": {
        "50": "#faf6ef",
        "100": "#f4e8d7",
        "200": "#ffdaa3",
        "300": "#ffc46b",
        "400": "#ffaf38",
        "500": "#ff9900",
        "600": "#e08700",
        "700": "#b86e00",
        "800": "#8f5600",
        "900": "#5e3c08",
        "950": "#3d2705"
      }
    },
    "secondary": {
      "hex": "#232f3e",
      "name": "Squid Ink",
      "usage": "Amazon's dark navy used for the site header and dark UI surfaces. Source: Amazon logo SVG (Wikimedia Commons, official artwork): arrow fill #FF9900, wordmark #221F1F.",
      "scale": {
        "50": "#f3f5f6",
        "100": "#e2e5e9",
        "200": "#c4d0de",
        "300": "#a0b3ca",
        "400": "#8099b7",
        "500": "#6281a7",
        "600": "#516d90",
        "700": "#425976",
        "800": "#33455b",
        "900": "#232f3e",
        "950": "#192029"
      }
    },
    "accent": {
      "hex": "#2162a1",
      "name": "Dark Blue",
      "usage": "Accent: highlights and secondary emphasis.",
      "scale": {
        "50": "#f1f5f9",
        "100": "#dce6ef",
        "200": "#b3d1ef",
        "300": "#84b5e6",
        "400": "#5a9cdd",
        "500": "#3485d5",
        "600": "#2670ba",
        "700": "#2162a1",
        "800": "#184777",
        "900": "#163350",
        "950": "#0f2134"
      }
    },
    "surface": {
      "hex": "#ffffff",
      "name": "White",
      "usage": "Page and card background.",
      "scale": {
        "50": "#ffffff",
        "100": "#e6e6e6",
        "200": "#d1d1d1",
        "300": "#b5b5b5",
        "400": "#9c9c9c",
        "500": "#858585",
        "600": "#707070",
        "700": "#5c5c5c",
        "800": "#474747",
        "900": "#333333",
        "950": "#212121"
      }
    },
    "text": {
      "hex": "#0f1111",
      "name": "Near Black",
      "usage": "Body text on surface.",
      "scale": {
        "50": "#f4f5f5",
        "100": "#e5e6e6",
        "200": "#ced4d4",
        "300": "#b1b9b9",
        "400": "#96a2a2",
        "500": "#7d8c8c",
        "600": "#697777",
        "700": "#566161",
        "800": "#434c4c",
        "900": "#303636",
        "950": "#0f1111"
      }
    }
  },
  "typography": {
    "families": {
      "arial": {
        "family": "Arial",
        "source": "system",
        "stack": "Arial, sans-serif",
        "weights": [
          400,
          700
        ]
      }
    },
    "roles": {
      "heading": {
        "familyRef": "arial",
        "stack": "Arial, sans-serif"
      },
      "body": {
        "familyRef": "arial",
        "stack": "Arial, sans-serif"
      }
    },
    "scale": [
      {
        "name": "sm",
        "sizeRem": 0.875,
        "lineHeight": 1.5
      },
      {
        "name": "base",
        "sizeRem": 1,
        "lineHeight": 1.6
      },
      {
        "name": "lg",
        "sizeRem": 1.25,
        "lineHeight": 1.4
      },
      {
        "name": "xl",
        "sizeRem": 1.75,
        "lineHeight": 1.25
      },
      {
        "name": "2xl",
        "sizeRem": 2.25,
        "lineHeight": 1.15
      },
      {
        "name": "display",
        "sizeRem": 3.5,
        "lineHeight": 1.05,
        "letterSpacingEm": -0.02
      }
    ]
  },
  "brandGradient": {
    "brand": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              1,
              0.6,
              0
            ],
            "hex": "#ff9900"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.137,
              0.184,
              0.243
            ],
            "hex": "#232f3e"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklch shorter hue, #ff9900 0%, #232f3e 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 135,
          "name": "brand",
          "contrast": {
            "white": {
              "ratio": 2.141,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 1.548,
              "at": 1,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "The canonical brand gradient (--brand-gradient)."
    },
    "hero": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.573,
              0.431,
              0.306
            ],
            "hex": "#926e4e"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.012,
              0.02,
              0.031
            ],
            "hex": "#030508"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklch shorter hue, #926e4e 0%, #030508 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 135,
          "name": "hero",
          "ink": "#ffffff",
          "contrast": {
            "white": {
              "ratio": 4.603,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.029,
              "at": 1,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "Low-chroma hero background with a text-safe ink (--brand-gradient-hero)."
    },
    "button": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              1,
              0.655,
              0.188
            ],
            "hex": "#ffa730"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.945,
              0.549,
              0
            ],
            "hex": "#f18c00"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(180deg in oklch shorter hue, #ffa730 0%, #f18c00 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 180,
          "name": "button",
          "ink": "#000000",
          "states": {
            "hover": "linear-gradient(180deg in oklch shorter hue, #ffb65d 0%, #fb9600 100%)",
            "active": "linear-gradient(180deg in oklch shorter hue, #ff9c0e 0%, #e78300 100%)"
          },
          "contrast": {
            "white": {
              "ratio": 1.94,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 8.491,
              "at": 1,
              "passesAA": true,
              "passesAALarge": true
            },
            "suggestedInk": "#000000"
          }
        }
      },
      "$description": "Button / CTA surface with hover and active states (--brand-gradient-button)."
    }
  }
}