← Affirm

Guidelines deck

4 boards · page order preserved

  1. fintechaffirm.com

    Affirm

    Buy now pay later without the fees. Flexible payment options with longer plans, lower payments, and no fees. Pay in 4 interest-free or get more time and see …

    AffirmCover
    01Covercover
  2. Tokens · Color

    Color System

    Deep Indigo
    primary#000061
    50950
    AA 17.9
    White
    surface#FFFFFF
    50950
    Near Black
    text#101820
    50950
    AA 17.9
    Pale Blue
    secondary#A8A9FC
    50950
    AffirmColor System
    02Color Systemcolor-system
  3. Tokens · Typography

    Type Specimen

    Aa
    Axiforma for Affirmcustom

    Buy now pay later without the fees. Flexible payment options with longer plans, lower payments, and no fees. Pay in 4 interest-free or get more time and see …

    Regular400Semibold600Bold700
    Aa
    Calibrecustom

    Buy now pay later without the fees. Flexible payment options with longer plans, lower payments, and no fees. Pay in 4 interest-free or get more time and see …

    Regular400Bold700
    AffirmType Specimen
    03Type Specimentype-specimen
  4. Identity · Marks

    Logo Suite

    inverseclear 1× logo heightmin 24px · screen
    Affirm
    light
    Affirm
    dark
    Affirm
    brand
    AffirmLogo Suite
    04Logo Suitelogo-suite